Spinning SiteFinder: FUD, brought to you by VeriSign
Richard Forno
7 October 2003

Source URL (includes in-line URL references):
http://www.infowarrior.org/articles/2003-04.html

(c) 2003 by Richard Forno. Permission granted to reproduce in entirety with
this notice intact.

After significant public and regulatory opposition, and in danger of being
found in breach of its government agreement to operate the Internet Shared
Registry, VeriSign removed its controversial SiteFinder "service" this past
weekend after receiving a direct request from its oversight body, the
Internet Corporation for Assigned Names and Numbers (ICANN).

SiteFinder, for those on vacation this past month, was an attempt by
VeriSign to modify the master domain name file on the Internet to "catch"
anyone mistyping a domain name in their web browser, bring them to a
VeriSign page, and allow them to browse what essentially was a watered-down
commercial portal site. In other words, any and all combinations of
alphanumeric characters would indeed resolve to a "real" domain name and
website at VeriSign. ('Apple.Com' would bring you to the computer maker's
main site; 'Ap1pe.Com' � if not already registered - would bring you to
VeriSign instead.)

With every possible domain name now resolving to a valid site at VeriSign,
we began to see problems cropping up in spam-control software and other
network tools that were now unable to determine whether a domain name it
encountered was "real" (e.g., 'Apple.Com') or faked (e.g., 'Ap1pe.Com') �
the latter being a common trick of spammers. (For the three weeks SiteFinder
was operational, VeriSign must have been seen as the largest source of spam
on the Internet!) Other reports of serious e-mail and web privacy and
security concerns soon surfaced, since SiteFinder was now serving as the
figurative 'garbage disposal' for mistakenly-typed Internet content.

Finally, this past weekend, amid great fanfare, VeriSign disabled the DNS
wildcard called SiteFinder, and things seemed to return to normal. But the
corporate spin was just beginning.

An October 3 press release cites VeriSign spokesman Tom Galvin as saying
"without so much as a hearing, ICANN today formally asked us to shut down
the Site Finder service."

Obviously the VeriSign executives feel they've been wronged by ICANN, the
nonprofit regulatory body overseeing domain name policy - and VeriSign's
conduct as a Registry. Yet VeriSign had absolutely no problem announcing its
unilateral decision to launch SiteFinder with a rather innocuous
two-paragraph e-mail notice sent to the NANOG mailing list back on September
15 more than six hours after it made the changes to the root zone file.
(Normally, changes of any significance to the Internet's standard mode of
operation undergo advance public warning and periods of public comment prior
to release. VeriSign ignored that long-standing and well-served tradition.)

What's good for the goose must be good for the gander, right?

Not necessarily. VeriSign launched a defensive broadside against ICANN this
week, breathlessly claiming the entity had overstepped its regulatory role
and was interfering with VeriSign's legitimate business operations. Rusty
Lewis, a senior executive at VeriSign, said at a Monday press conference
that "VeriSign considers ICANN's action today a groundless interference with
VeriSign's business and existing contractual relationships, for which
VeriSign will hold ICANN fully accountable."

Granted, ICANN's approval process for policy items moves at a frustrating
snail's pace in-between exotic venues when their Board meets, and the entity
is in dire need of effective organizational change, but VeriSign is clearly
� and wrongfully - trying to pin the blame for SiteFinder on ICANN, who is
acting well within its bounds and contractual obligations as the regulatory
body for DNS operations.

As part of VeriSign's spin control on the SiteFinder issue is an
entertaining October 6 op-ed at News.Com by VeriSign Vice President Mark
McLaughlin. Unfortunately, his comments fall far short of providing a
realistic appraisal and competent understanding of the situation caused by
SiteFinder and reek of a company desperately trying to spin its problems in
the best possible light by spreading fear, uncertainty, and doubt (FUD).

McLaughlin starts off with the first of several invocations of what I call
the "Microsoft Defense" � namely, that innovation on the Internet will be
damaged if someone mistypes a domain name into their browser. SiteFinder, he
claims, gives the user the opportunity to search the Internet and browse
popular subject categories. It's so popular and helpful, he says, that over
40 million people have "used" SiteFinder.

How exactly does one "use" an error page? Being redirected to the SiteFinder
page doesn't mean the user actually "uses" the page and navigates through it
� merely that they encountered the site because of a typing error. They
"get" (as McLaughlin says) where they want to go by retyping their URL
correctly, not by being forced into SiteFinder. Does this mean we "use" a
telephone company's busy signal when the person we're calling is talking to
someone else?

And what does this have to do with innovation, anyway? I guess "innovation"
these days means less about "invention" and more about a feel-good defensive
tactic used by a technology company when it gets into trouble.

McLaughlin's tirade then attempts to portray the sizable anti-SiteFinder
community (e.g., ICANN, ISPs, and noted experts like Paul Vixie, Dave
Farber, and Karl Auerbach) as belonging to a "technology-religion" of
technological purity and resentment at the Internet being used for
commercial purposes. In other words, McLaughlin's taking a page from the
George W. Bush lexicon, saying "you're either with us, or you're with the
terrorists." For sure, there are technology purists that make a lot of noise
on the Net; but there are also respected technologists who expect due
process to occur when a major technical change is forced on what serves as
the fundamental public architecture for the global Internet community.

He then equates the advent of SiteFinder with the development of Amazon and
EBay as vibrant commercial internet services. Now, he's mixing apples and
oranges � Amazon and EBay are not providing infrastructure-level services
for the Internet like VeriSign does. If Amazon or EBay decides to change the
way it provides e-retail services, the Internet won't be disrupted, and life
goes on.

Further, he hints that the Internet infrastructure will never improve if
"new services" (such as SiteFinder) can't be offered. Using SiteFinder as an
example, I'm still trying to figure out how this "improves" anything but
VeriSign's revenues through advertisements and potential domain
registrations through Network Solutions, a VeriSign subsidiary. It sure
doesn't "improve" the Internet infrastructure, but as we've seen since
SiteFinder went live, it sure managed to break plenty of it.

Regarding new "services" like SiteFinder, he believes that "if the
[Internet] community can't find a way to introduce new services while
reaching a resolution on technical matters that might arise, then the
Internet infrastructure will never improve." Here, McLaughlin is using the
tried-and-proven Microsoft ploy that claims innovation will be threatened if
the company can't get its way without constant accountability and
third-party oversight.

Stealing another trick from the Microsoft public-relations and policy-making
playbook, McLaughlin makes a desperate final � and implied - appeal to the
newly-established court of final resort, the US Department of Homeland
Security, responsible for US national cyber-security efforts: "We have seen
firsthand what investment in these networks means. Nearly a year ago, the
root servers that serve as the foundation of the Internet came under intense
computer attack. VeriSign's two root servers withstood the attack, in large
part because we have invested hundreds of millions of dollars to fortify
them and have hired the very best people to run them."

The October 2002 attack was not as disruptive as McLaughlin � or VeriSign,
when trying to prove its worth to the world � would lead you to believe.
According to a network traffic report by Xaffire (formerly Matrix
NetSystems) during those attacks, "The impact to the root servers was less
significant than the effects of the attacks on regional and private DNS
servers�Reports from Web servers operators indicate that customers were
complaining about not being able to reach their Web sites but internal
monitoring equipment indicated that connectivity had not been
affected�Overall, the effect of the DDoS attack was short-lived and server
operators are now more prepared to deal with sudden attack such as this
one."

Again, apples and oranges � VeriSign is charged with providing a trusted
infrastructure service for the Internet as one of its primary missions. The
money it spends on root server security and operability is money well-spent
for the Internet community; modifying that service for cheap commercial gain
through such unilaterally-deployed "services" like SiteFinder endangers the
net far more than any hacker or computer attack. Bringing root server
security � an important topic but one totally unrelated to his argument --
into the SiteFinder debate is a classic FUD tactic that tries to increase
the perceived importance of the message. (Rusty Lewis said the same thing on
Monday, saying that unless VeriSign could make money from such services, it
will "not be able to protect the Net's critical infrastructure.")

In other words, McLaughlin's attempt to include cyber-security into the
SiteFinder debate is a moot point. The very nature of DNS � including its
time-to-live (TTL) protocol � means that even if the root servers
disappeared for a while, the net would continue to function, since the
world's DNS servers would still be resolving DNS until its TTL expired. At
that point � many hours later � there would be widespread problems; but at
by then, one would hope that VeriSign would have activated new root servers
and pushed out a new DNS zone file. Any downtime would be kept to a minimum.
My guess is that VeriSign will continue using this issue in future
statements when defending SiteFinder and other crass "innovations."

VeriSign's clumsy, unilateral attempt to hijack the DNS space through its
SiteFinder wildcard service (and its goofy FUD-filled management statements
since) proves that profiteering decisions can � and do � endanger the
Internet more than any hacker or computer attack. It also proves once again
that the Internet community � ISPs, developers, engineers, and other experts
-- can come together to effectively and quickly counter corporate, not just
criminal, attacks on the network infrastructure - and we owe them our
thanks.

# # # # #
Richard Forno is a security technologist, author, and the former Chief
Security Officer at Network Solutions (now owned by VeriSign.) His home in
cyberspace is at http://www.infowarrior.org/.



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