"A new TargetSpot survey finds 86% of web radio listeners don’t pay for access to digital audio content. The survey also found 48% of online listeners are spending more time listening to streaming radio through tablet computers, and 38% are spending more time listening on smartphones."
While percentages sliced this way are somewhat unhelpful - they don't say what percent of listeners are spending "more time listening" to streaming audio via all platforms - the move to mobile devices is one catalyst for the reduction we've seen in the use of shortwave targeting North America and other geographies with heavy use of mobile devices. Via the Inside Radio newsletter, http://www.insideradio.com/ Richard Cuff / Allentown, PA _______________________________________________ Internetradio mailing list [email protected] http://montreal.kotalampi.com/mailman/listinfo/internetradio To unsubscribe: Send an E-mail to [email protected]?subject=unsubscribe, or visit the URL shown above.
