I came across this from a vendor (Ipsos) whose work I look at from time to time.
It shows how we consume media...all types of media... Since radio is part of the mix they looked at, I wanted to flag the study to this group. Helps to understand what drives media producers (including international broadcasters) to follow the strategies they're following. "Non-screen" media interactions (which would include newspapers and radio) comprise 10% of this interaction. RC http://services.google.com/fh/files/misc/multiscreenworld_final.pdf _______________________________________________ Internetradio mailing list [email protected] http://montreal.kotalampi.com/mailman/listinfo/internetradio To unsubscribe: Send an E-mail to [email protected]?subject=unsubscribe, or visit the URL shown above.
