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*2 hours 40 min* ago

p align=justifyBritish major Prudential Plc on Tuesday (October 21) said
that the firm's insurance joint venture with India's leading private sector
lender ICICI Bank is highly productive and value enhancing. brbrThe Indian
JV ICICI-Prudential has also increased its market share to 14 per cent from
10 per cent, till August 2008, the UK giant said in a third quarter Interim
Management statement. In India, the new business sales jumped 34 per cent to
173 million pounds for the first nine months, compared with the same period
a year ago. brbr"In an extremely competitive market, for year to date August
2008, ICICI-Prudential has increased its market share to 14 per cent from 10
per cent. India remains one of the cornerstones of our Asian growth
strategy. Our joint venture with ICICI is highly productive and value
enhancing, it said. brbrCommenting on the third quarter, Prudential Group's
Chief Executive Mark Tucker said the overall group new business was up 15
per cent. Our sales in Asia were up nine per cent over last year and up 21
per cent excluding Taiwan... This is a very good overall result and we are
well positioned to continue to achieve profitable market share growth,
outperforming our competition, even in these very challenging markets,
Tucker said. brbrPrudential's total group insurance grew 15 per cent with
Annual Premium Equivalent (APE) reaching 2.3 billion pounds for the nine
months ended September 30, 2008. Asia accounted for 1.03 billion pounds of
the total APE. APE sales comprise regular premium sales plus one-tenth of
single premium insurance sales. brbrOn the other hand, in the Asia Asset
Management segment, the net inflows came down 63 per cent at one billion
pounds. The statement noted that the Asian markets have suffered in the
short term in the wake of the global financial turmoil. brbr"We are unlikely
to achieve our goal of doubling 2005 new business profit a year early in
2008. It remains our expectation that this will be achieved in 2009,
assuming a return to more normal market conditions during the year, Tucker
added. brbrNoting that the company expects global financial market
conditions to remain highly challenging for some time, Tucker said, However,
our retirement-led strategy underpinned by our diversified geographic
presence and product capability together with strong brand recognition
ensures that we remain very well positioned to outperform over the market
cycle. brbr(With inputs from agencies)/p

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