Begin forwarded message:
From: Rob McMillin <[EMAIL PROTECTED]>
Date: July 25, 2006 9:46:14 AM EDT
To: [EMAIL PROTECTED]
Cc: Egor Kobylkin <[EMAIL PROTECTED]>
Subject: Re: [IP] more on Technology Rewrites the Book
David Farber wrote:
Begin forwarded message:
From: Egor Kobylkin <[EMAIL PROTECTED]>
Date: July 24, 2006 5:51:23 PM EDT
To: [EMAIL PROTECTED]
Subject: Re: Technology Rewrites the Book
Dave, for your list, if you wish.
From: Monty Solomon <[EMAIL PROTECTED]>
Date: July 23, 2006 11:02:15 PM EDT
To: undisclosed-recipient:;
Subject: Technology Rewrites the Book
Technology Rewrites the Book
By PETER WAYNER
The New York Times
July 20, 2006
...
said. "This is as good as any book in a bookstore."
...
and Blurb will make a
copy just for that buyer.
I was confused as to why the CD's or DVD's are not made completely
on demand? They have way lot less polygraphy on them, and they
are intrincically digital. But then I thought, there must be much
less titles of them in the top 80% of sales, than there will be of
the books. So by keeping, say 1000 preprinted titles in stock a
small DVD shop with no Internet can be in business.
But also because of the higher variety, books should have a higher
price/cost ratio to cover the additional costs of the logistics
due to lover average volumes, it makes bookstores a more
attractive victim to substitution with a print on demand service.
On the other hand, one already can have almost any album from a
major music studio for 9.99 from iTunes in 5 minutes.
So now, when the books can be done on demand economically, when
will I be able to go to a shop and let them print for me any CD/
DVD in the world in 5 minutes?
Having been involved indirectly with a venture that was attempting to
do exactly this, I can tell you. The reason is basically Microsoft.
No retailer wanted to devote floor space to a system that couldn't
sell Microsoft products, and no software publisher wouldn't come on
board unless Microsoft was, too. Microsoft always hemmed and hawed,
saying it was a good idea, but approval never got past the middle
levels of the company. It's kind of too bad, because Comp USA
penciled out the numbers and estimated that not having returns on
software would add a percentage point to their profit margin.
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