Thanks for the answers received.
I was thinking of AM. I couldn't help thinking, as I passed by WBZ on the
dial last night and noted it and adjacent channels getting hammered by
noise, that IBOC has cost these stations up-front costs, ongoing energy
costs, and of course any impact from loss of signal quality (while signals
of some stations are no doubt eroded within primary contours, I am not sure
if advertisers really know, and if this has yet translated into lost ad
revenue).
So as I passed by WBZ I thought of the cuts their to local content, and
pondered over the relative wisdom of decisions made there. I was wondering
if the cost of IBOC electricity (and any other ongoing IBOC-related costs)
might equal one host. Maybe? Maybe not? I know there would be variations
between a large market versus a smaller one, and a big-name local host
versus a small one.
Saul
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