How so? It's super simple to make your own soda. You could start a company doing it for under 100k$. There are lots of microbrews which follow this same concept and are able to profitably compete against Bud and Coors.
On Sep 2, 2008, at 12:13 PM, kirk wrote: > > Joshua Marinacci wrote: >> But why is this the case? There are plenty of essentially >> 'commodity' >> products that have monopolistic competition and don't eventually >> collapse to 0% margin. Coke and Pepsi sell for many many times the >> price that pure costs would suggest. > > Coke and Pepsi have put up significant cost barrier for entry into the > market that is based on branding. If they didn't or if that economic > principle wasn't sound, life would be completely different. > > Regards, > Kirk > > > --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "The Java Posse" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [EMAIL PROTECTED] For more options, visit this group at http://groups.google.com/group/javaposse?hl=en -~----------~----~----~----~------~----~------~--~---
