my experience with international business is a lot of times they go out of
their way to keep big american companies out.  a lot of times they don't
want the large american company to move in and squash the small local
companies and tariffs and licensing laws are set up to support that.

realistically europe as a whole is worth going after, but when you have to
fight each individual country to get anywhere, the marginal profits and huge
increases in expenses are not worth the pain.



On Tue, Sep 20, 2011 at 3:23 AM, mP <[email protected]> wrote:

>
>
> On Sep 20, 4:15 pm, Karsten Silz <[email protected]> wrote:
> > On Tuesday, September 20, 2011 12:06:15 AM UTC+2, mP wrote:
> >
> > > So why has Netflix taken so long to branch out to new markets like
> > > Europe and Australia.
> >
> > International movie rights are a mess, and you need to need to negotiate
> > them per country. So when you say "Europe", you're talking about at least
> > five big and different countries here (Spain, France, Italy, UK and
> > Germany). AFAIK only Microsoft, Sony and Apple do any significant
> > international digital movie selling / renting for that reason. Amazon,
> for
> > instance, only recently started doing some Netflix-like streaming through
> > its Lovefilm subsidiary.
>
> Most of what you say goes without saying, but in the end there are
> only so many big names in Hollywood which control a significant
> portion of the English speaking movies and so on. Either way given
> Netflix is a large company they should have the ability to negotiate
> this. If the companies in my part of the world can work out deals for
> themselves I would expect a company that is much larger to also have
> the ability close such deals.
>
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