DJA wrote:
Todd Walton wrote:

On 9/6/05, DJA <[EMAIL PROTECTED]> wrote:

Buyer was forced to change its name by McGraw-Hill because the 900 lb.
gorilla publisher thought that someone might confuse /Byte Buyer/ with
/Byte Magazine/.



To tell you the truth, the name confused me for a bit.  Byte Magazine
was already so well-established in my mind, that another magazine with
Byte in the name made me make the association.

-todd


Then that explains everything. I see I'm wasting my time here.

Next patient!

That's a little too dismissive. Back when I read it, it was simply "Byte" in a time when *nobody* knew what the word "byte" meant. And, the registration is *not* for "Byte Magazine". It is for "Byte", plain, in the realm of books and publications.

http://tess2.uspto.gov/bin/showfield?f=doc&state=3selpe.4.85

"Byte Buyer" may or may not be immediately associated with "Byte", but, it is not obvious either direction. Trademark law *requires* that you defend it or lose it.

Now, there are some obviously silly things suing over every instance of "intel" in a name (I think there was something like "foobarintelligencer.com" that got sued by Intel). However, "Byte" vs. "Byte Buyer" is not a good example thereunto.

-a


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