Hi,
that reminds me that in (some) faculty, they keep changing the name of
the course, hoping that it will atract more students:
Instead of teaching "calculus" they teach "mathematics for the
communication engineers"
Instead of teaching "electromagnetism", they teach "optical fiber
transmission"
etc...
Those Marketing tricks works obviously, otherwise, they would not use
them. However, one has to be carefull as they may have oposite effects
sometimes.
Alain
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