Ironic that Franken opposes this but is defending the NSA. -- Daniel Sieradski [email protected] http://danielsieradski.com 315.889.1444
Follow me at http://twitter.com/selfagency Public key http://danielsieradski.com/share/ds_public.key On Jun 21, 2013, at 1:32 PM, Joseph Lorenzo Hall <[email protected]> wrote: > Yes, Euclid has been around for a bit, and attracting the ire of US > Senator Al Franken... Franken wrote a letter with a bunch of questions > and Euclid responded. Franken was not impressed: > > (links in original) > > http://www.franken.senate.gov/?p=press_release&id=2341 > > Sen. Franken Calls for End to Disturbing Consumer Tracking Trend > > Tech Firm’s Response to Senator’s Inquiry Confirms Need for Privacy > Protections > > Monday, April 1, 2013 > > Today, U.S. Sen. Al Franken (D-Minn.) once again called for an end to > the practice of tracking consumer movements – through stores, within > malls, and even from state to state – all without their permission. Last > month, he pressed a leading analytics firm to stop using technology that > allows it to track people’s smartphone locations without their > permission. Today, he released the company’s response, highlighting the > company’s good faith, but saying it doesn’t go far enough to protect > consumers. > > “People have a fundamental right to privacy, and tracking a consumer's > location and movements without permission violates that right,” said > Sen. Franken. “I believe that Euclid has a sincere desire to protect > consumer privacy, and I'm pleased that they've pledged to do even more – > including a promise to never sell consumer data to data brokers. > However, Euclid's use of opt-out location tracking – regardless of > whether a consumer actually enters a store equipped with this technology > – simply doesn't meet the standard of privacy Americans should be able > to count on. I’m pleased that privacy is a priority for Euclid, but > their continued use of opt-out technology underscores the need for > Congressional action to protect consumer location privacy.” > > Euclid, Inc. keeps tabs on consumers as they walk past a store, enter a > store, or move between a store’s floors by tracking a unique and > permanent hardware number transmitted by consumers’ smartphones. Unless > a consumer visits Euclid's website to opt-out of being tracked, their > location is collected without their permission or knowledge. > > Sen. Franken’s March letter was prompted by news reports suggesting that > Euclid's technology has used cellphone location technology to track the > shopping habits of approximately 50 million consumers without their > permission. Euclid responded promptly to Sen. Franken’s request, > pledging to protect the privacy of their consumers by: > > Requiring all participating retailers to post signage telling > consumers how to opt-out of tracking; > Requiring all retailers to undergo a comprehensive education program > about the opt-out process; > Strengthening the company's privacy policy to prohibit the sale, > rental, or disclosure of any of Euclid’s data to data brokers; and > Creating a formal policy outlining the company's requirements for a > warrant or court order to comply with any request for data. > > In 2011, Sen. Franken introduced the Location Privacy Protection Act to > protect consumer privacy by requiring companies to get permission before > collecting or sharing consumers’ location data. The legislation was > approved by the Senate Judiciary Committee in December of 2012, and Sen. > Franken plans to reintroduce it in the coming months. > > On 6/21/13 1:06 PM, Daniel Sieradski wrote: >> Has anyone heard about this company Euclid Analytics? >> >> Apparently they track individual behavior over WIFI by logging your >> phone's MAC address and storing info on where you shop and for how long. >> >> http://euclidanalytics.com/product/zero/ >> >> -- >> Daniel Sieradski >> [email protected] <mailto:[email protected]> >> http://danielsieradski.com >> 315.889.1444 >> >> Follow me at http://twitter.com/selfagency >> Public key http://danielsieradski.com/share/ds_public.key >> >> >> >> -- >> Too many emails? Unsubscribe, change to digest, or change password by >> emailing moderator at [email protected] or changing your settings at >> https://mailman.stanford.edu/mailman/listinfo/liberationtech >> > > -- > Joseph Lorenzo Hall > Senior Staff Technologist > Center for Democracy & Technology > 1634 I ST NW STE 1100 > Washington DC 20006-4011 > (p) 202-407-8825 > (f) 202-637-0968 > [email protected] > PGP: https://josephhall.org/gpg-key > fingerprint: BE7E A889 7742 8773 301B 4FA1 C0E2 6D90 F257 77F8 > > > -- > Too many emails? Unsubscribe, change to digest, or change password by > emailing moderator at [email protected] or changing your settings at > https://mailman.stanford.edu/mailman/listinfo/liberationtech
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