On Saturday 23 November 2002 07:44 am, John Cowan wrote: > David Johnson scripsit: > > Imagine if you went to a store and say a display of chairs. Imagine the > > price tag said "Non-commercial sitters: free; commercial sitters: $100". > > Imagine going to a movie theater and seeing a sign that said "Children: > > $4; Adults: $8; Company groups: $20 per employee". > > I don't understand what the movie theatre is doing in this analogy. > Around here, at least, they do post different prices for adults and > children, and while company-group prices are not posted, I bet they're > lower, not higher.
Let me explain my analogies. Businesses frequently offer discounts to subsets of the consuming population because it increases their sales. Children get discounts from theaters because it attracts more families. Company groups gets discounts before they buy tickets in bulk. Now imagine if the rates for company groups were higher. When my work group goes out next month to see LOTR:TT, we would not go as a group, but would buy our tickets individually. We would even stagger our arrival times if necessary to make sure the theater didn't know that we were a group. > There is nothing inherently unjust in this: it's just the transaction > costs that make it hard. "Sell high to the rich, low to the poor" > is a perfectly feasible strategy, but only if you can stop the poor > from buying wholesale and selling to the rich retail. Yes, it's a reasonable strategy, and one that I have employed in my earlier years as a saleman. But employees of commercial firms are not necessarily richer than unemployed consumers. But this particular analogy dealt with hammers. I do not now of any common sales strategy that requires royalties on the use of tools. Often it's quite the opposite. For example, it is reasonable for investors to receive royalties, but investors are the consumers and not the producers. -- David Johnson ___________________ http://www.usermode.org pgp public key on website -- license-discuss archive is at http://crynwr.com/cgi-bin/ezmlm-cgi?3
