https://www.theguardian.com/culture/2018/aug/05/yuval-noah-harari-free-information-extremely-dangerous-interview-21-lessons

> Why is liberalism under particular threat from big data?
> Liberalism is based on the assumption that you have privileged access to your 
> own inner world of feelings and thoughts and choices, and nobody outside you 
> can really understand you. This is why your feelings are the highest 
> authority in your life and also in politics and economics – the voter knows 
> best, the customer is always right. Even though neuroscience shows us that 
> there is no such thing as free will, in practical terms it made sense because 
> nobody could understand and manipulate your innermost feelings. But now the 
> merger of biotech and infotech in neuroscience and the ability to gather 
> enormous amounts of data on each individual and process them effectively 
> means we are very close to the point where an external system can understand 
> your feelings better than you. We’ve already seen a glimpse of it in the last 
> epidemic of fake news.
> 
> There’s always been fake news but what’s different this time is that you can 
> tailor the story to particular individuals, because you know the prejudice of 
> this particular individual. The more people believe in free will, that their 
> feelings represent some mystical spiritual capacity, the easier it is to 
> manipulate them, because they won’t think that their feelings are being 
> produced and manipulated by some external system.


-- 
Kim Holburn
IT Network & Security Consultant
T: +61 2 61402408  M: +61 404072753
mailto:[email protected]  aim://kimholburn
skype://kholburn - PGP Public Key on request 




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