With Zane's pledge we have $90.00, doubled to $180.00

Come on everyone - we need to double that to get to the initial target of
$175 (doubled to $350.00). Don't forget the more you donate the more
advertising we do for Software Freedom Day. This our chance for a big
promotion to the community!

Record your pledge here.http://clug.net.nz/index.php/PledgeDrive (click
edit and follow the format of the previous lines in the table to add
yours. If you can't suss it then email me and i can do the editing).

Rik can you contact the pledgers by private email with your bank account
number or other suggested method of payment?


On Thu, August 16, 2007 10:49 am, Rik Tindall wrote:
> Robert Fisher wrote:
>> On Wednesday 15 August 2007 5:21 pm, Nick Rout wrote:
>>
>>> I'll start by pledging $25.00, and I 'll fix up a page on the wiki for
pledges to be recorded, once a couple of other people have supported
the
>>> idea.
>>>
>> Count me in for $15 (if this scheme goes ahead)
>>
>> Rob
>
> Thanks Nick, Adrian, and Rob. Very kind offers.
>
> Total CLUG pledges so far: $65. x 2 = $130.00.
>
> So we are almost half way towards one Tuesday 'Technology' Press ad
placement, only. That we'll probably do.
>
> Looking back at last year's payments, this item was $300. The Saturday
ads were $395 each.
>
> These prices we should now expect to have inflated, again, which reminds
us why - having collectively shelled out $1090 on 2006 FOSS promotion in
The Press alone - second thoughts became due.
>
> The investment so far has established the event brand, so that cheaper
reminder means should now suffice for telling people where & when it is
on (the where, e.g., is quite habituated).
>
> But to answer David's question, it has always been the case with SFD in
Christchurch, that we have been effectively paying - quite a lot per
head - to have people come and see us about free/open software. And thus
it becomes a question of how much, and is it worth it? Attendances have
grown at a rapid rate, from 25 to 60 to 150 approx over three years, but
that is all new audiences every time. Only the team members are
> attending twice or more. LUG meetings too have quite a turnover, around
a dedicated core, so that is par for the course in this field. Market
research complete.
>
> What we can all agree is that this technology sells itself - on quality..
There isn't a need to brag about it or push it at all. What Goldedge
said, except that it's "mainstream [for geeks]". Slowly, people will
sample the geeky goodness for themselves, and year by year the barrier
eases so that more can steadily come aboard. But there is no imperative,
or ready budget, for subsidising a popular learning. Social support
structure - which SFD demonstrates, behind good software - is the
missing, or sometimes tenuous, link.
>
> So SFD-Chch will now reverse tack, and focus on accessing all the
free/community notice avenues first, and build up towards that one paid
newspaper ad. This is how far the "business model" can apply to local
FOSS, it seems - quite a low, but constant, level. Nothing loud, just
solid, stable, and reliable.
>
> Thanks for the feedback, and for the support shown for
> www.SoftwareFreedomDay.org - a very cool international initiative, with
largely unperceived big-scale achievements.
>
> Will report back on the promotional work.
>
> Cheers, Rik
>
>


-- 
Nick Rout



-- 
Nick Rout

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