> On Wed, 14 Oct 1998, Vince Sabio wrote:
>
> > HUH? What am I missing here? Why would anyone not favor VOLUNTARY
> > subscription to e-mail-based advertising?
>
> Within very broad limits, I favor someone being able to volunteer for
> anything... Why would anyone volunteer to receive ads via email? Are
> these ads general purpose ads or targeted based on a questionare? Is
> there a limit on the total volume of ads? I have this image of someone
> saying "yup I'd like to see some ads" only to find 1000+ pieces of "Make
> Money Fast" and "See Our Naked Ladies Web Site" ads in their mail box
> every day. I get more than enough junk email without asking.
Murr wrote: "Why would anyone volunteer to receive ads via email? "
The ads that Postmaster Direct send out are extremely targetted to the
category that you signed up for. For example: "Chat plugins" or
"Accounting software". I belong to a bunch of their lists because I want
to receive ads about the narrow categories I am interested in. Because
Postmaster Direct charges a fair amount ($.20) for the right to email me
a single message, the email I get from them is usually on target,
helpful, and only from companies with the money to spend to do this kind
of advertising.
john
John Buckman <[EMAIL PROTECTED]> - Lyris Technologies Inc. - www.lyris.com
Developers of MailShield Anti-Spam Software and Lyris Email List Server
