http://www.informationweek.com/news/internet/google/showArticle.jhtml?articleID=218101928&subSection=News

Google on Monday said that it had launched a new suite of mobile
applications for SMS users in Uganda.

Africa has the world's highest mobile phone growth rate, according to
the International Telecommunications Union, and mobile phone penetration
there is six times higher than Internet penetration.

To better serve local needs in communities where mobile phones represent
the dominant form of computing and communication technology, Google has
adapted some of its online information services to work with SMS messaging.

"We seek to serve a broad base of people -- not only those who can
afford to access the Internet from the convenience of their workplace or
with a computer at home," said Rachel Payne, Google's country manager
for Uganda, in a blog post.

Google SMS consists of Tips, Search, and Trader.

Google SMS Tips provides health information and clinic location
assistance to mobile phone users. It also provides agricultural and
weather information to farmers.

Google SMS Search lets mobile phone users access information related to
current events, sports, stocks, flights, and word definitions, just like
Google's Internet search engine functions.

And Google SMS Trader attempts to provide a way to sell goods and
services through an SMS-driven marketplace. The goal of this service is
to help eliminate market access barriers in rural areas.

Google worked with the Grameen Foundation, MTN Uganda and several local
organizations to develop and test these applications.

"We believe it's important to reach users wherever they are, with the
information they need most, and in areas with the greatest information
poverty," said Payne.
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