a very good point describing why apple products seem so natural and easy to use.
Sent to you by Sanga Maps via Google Reader: Apple’s Secret Weapon: Consumer Education via Daring Fireball by John Gruber on 5/27/10 Michael Gartenberg on the iPad’s fast start: The answer is, it took a decade of education and teaching. The key to Apple’s success is that the company often takes the time to explain things to the consumer that no other vendor bothers to do. By keeping a laser focus on key features and introducing them one at a time over a period of years, Apple taught and evangelized everything the consumer needed to know to understand the iPad from day one. Without that foundation, it’s not likely the product would have been nearly the success it has been. Agreed. ★ Things you can do from here: - Subscribe to Daring Fireball using Google Reader - Get started using Google Reader to easily keep up with all your favorite sites
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