I do get aggravated at all the talking heads about how Apple is done, it's heydays are over.   From what I read and, never comment, are the numbers explaining the one thing that counts.    Usage, spending, exploring, however you want to put it.  Apple continues to gain each time the data is released.  

I have been in stores where Android phones are being purchased.  Most of the folks are about as technical as a cork.  They seem to be using their phones for talking and possibly texting but not spending for products, or making purchases.

What I wanted to show everyone tonight is yet another huge firm that is moving to the iPad, an Enterprise shift is underway and it's being kept very quiet.  I wish Apple would spend some of it's horde to tell the world just what is going on.

I had mentioned that in trying to get the AT&T problems fixed around here their tech's said the firm had purchased over 300,000 iPads, all their computers are now gone and they are using iPads in the field.  

I had mentioned that State Farm is moving rapidly to the iPad and iPhone.  I saw a demonstration around Christmas where a restoration company has outfitted their reps and estimators with iPads and a device that uses the camera to take a photo of the room, calculate the size and do most of the work on the estimate instantly.  It also has a feature where photo's of contents are associated with a barcode that is printed and attached to the item, then the firm knows who it belongs to, what warehouse it is stored, including the bin or shelf.  The demonstrators were elated and said it had completely changed the way they do business. 

Then tonight I saw this article, if Apple an break into the Financial world, WOW what a carrot that will be.




by Jeff John Roberts 5 HOURS AGO

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SUMMARY:

A new version of Bloomberg’s iPad app reflects a shift to mobile and tablet usage among financial professionals. The pattern mirrors what’s taking place in the consumer realm.

Financial professionals have historically relied on relied on devices like BlackBerries and boxy Bloomberg terminals to stay informed. In the last three years, however, more of them are turning to iPhones and iPads to stay in touch and keep up with crucial market information.

This shift in behavior helps explain Bloomberg’s decision to update its iPad app this week to include deeper research layers and the company’s messaging system which is popular at elite financial firms like Goldman Sachs. Bloomberg said it used eye scanners and heat maps to design the new app, which looks like this:

bloomberg-ipad-app.jpg

A Bloomberg spokesperson said the iPad app has been “by far the fastest growing platform” among its subscribers, who each pay around $20,000 for an annual license. In the past, most Bloomberg users licensed a hardware terminal (“the Bloomberg box” — see a 1996 version below) but now two thirds of them opt instead for “Bloomberg Anywhere,” which lets them log in to various devices though a portable finger-print reader.

John Waanders, the Head of Bloomberg Mobile, said the company has been on BlackBerry since 2001 and then expanded to early mobile devices like pagers and WAP browsers. Since then, it has added a Twitter feed and an app store that features an app called “Angry Bonds.”

In the last few years, Waanders said traders have come to seek out the “lean back” experience associated with tablets, and that 38,000 of them are using the iPad app. This represents a little over 10 percent of the company’s estimated 313,000 global subscribers.

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