I replied to Jeff but it didn't go to the group, only Jeff,  so I will forward 
to the group.  Hope it makes sense.  Not many of us drive Packards or a Nash so 
profits need to be ongoing if we want our excellent company to flourish and 
prosper.

John



Begin forwarded message:

> From: John Robinson <[email protected]>
> Date: April 16, 2013 10:34:57 PM EDT
> To: Jeff @ SLYN Systems <[email protected]>
> Subject: Re: [MacGroup] What's the bottom line?
> 
> Jeff,
> 
> In the fractured PC world the companies are competing with each other and on 
> what?  Price!  The box is practically the same, the operating system is 
> Windows so what makes someone want an HP over a Dell?  Price. Thus the price 
> is driven to where there is NO profit, ask HP and Dell.  Apple, the Lexus, 
> Mercedes of the computing world does NOT have to compete on price, the stores 
> are lined, the growth continues AND they have a margin that allows them to 
> sink monies into opening those fantastic stores, R&D, advertising (which I 
> wish I was in charge of) and building these massive data centers across our 
> country.  
> 
> Without the margin none of this could be accomplished, ie Michael Dell trying 
> to take his company private SO THE WORLD WON'T KNOW just how bad off they 
> are.  Period.  
> 
> The stock is another matter, around 80% of the stock was owned by 
> institutions, mainly Hedge Funds and when one heads for the exit the others 
> will follow.  The company prospects haven't changed, yes Samsung and Google 
> have played the "lets steal someone else's work" and for the lower priced 
> units they are doing fine.  Where I am encouraged is the Enterprise.  WOW, so 
> many firms are moving to the iPad, as are so many schools. 
> 
> I know what you are saying but if you want to survive, grow and continue to 
> innovate you HAVE to have the margin....,otherwise you will be going back to 
> the stockholders and the bank, taking on debt and diluting your equity.  
> 
> John
> 
> 
> On Apr 16, 2013, at 10:12 PM, Jeff @ SLYN Systems wrote:
> 
>> Hey John, how are you sir?
>> 
>> I'd like to play the devils advocate on this one.  Is it good or not as good 
>> to have the vast share of the profits?
>> Do you want to do business with a company that isn't marking their margin up 
>> as much or one that you know is charging so much more than what their cost 
>> is on something?
>> 
>> I have all the respect in the world for you and your vast knowledge.  I just 
>> wonder about this since I'm not an Apple stockholder!  LOL
>> Be well buddy,
>> 
>> Jeff Slyn, Owner
>> SLYN Systems & Peripherals
>> (502) 426-5469
>> http://www.SLYNsystems.com [email protected] Twitter: @SLYNsystems
>> serving Kentuckiana clients 7 days a week since 1985!
>> 
>> Please note: message attached
>> 
>> From: John Robinson <[email protected]>
>> To: Topics related to Apple and Macintosh computers 
>> <[email protected]>
>> Subject: [MacGroup] What's the bottom line?
>> Date: Tue, 16 Apr 2013 19:35:58 -0400
>> 
>> 
>> When the auto industry was going bust I read a quote by someone covering GM, 
>> saying that they were only moving steel, not making a dime, in fact losing 
>> money.  
>> 
>> Cheap wins the units but how is the company doing?
>> 
>> Thought you might find this interesting.
>> 
>> John
>> 
>> 
>> 
>> 
>> Pie chart of the day: Apple's oversize share of PC profits
>> By Philip Elmer-DeWitt April 16, 2013: 2:53 PM ET
>> 
>> 
>> In the last quarter of 2012, Apple had 5% of the global PC market and 45% of 
>> the profit.
>> <387829411249.png>
>> 
>> 
>> FORTUNE -- Everybody who follows the computer industry knows that Apple's 
>> (AAPL) Mac trails far behind its Microsoft (MSFT) Windows-based competitors 
>> -- Hewlett-Packard (HPQ), Dell (DELL), Lenovo and the like -- in terms of 
>> worldwide PC shipments.
>> But who knew what the market looked like in terms of economic value?
>> Leave it to Asymco Horace Dediu to boil it down to a pie chart (above) and a 
>> simple ratio: Apple sells 5% of the world's PCs and takes home 45% of the 
>> profit.
>> "The real problem for the PC vendors," he writes in an article posted 
>> Tuesday, "is not that they have such low margins -- they've had low margins 
>> for decades. It's that the volumes which 'made up for' low margins are 
>> disappearing. Apple is not immune to a gradual erosion of Mac volumes, but 
>> they have positioned themselves for growth with devices and content commerce 
>> and services. They have essentially 'escaped' PCs and indeed caused the need 
>> to escape in the first place.
>> "The problem is what could the others do? It seems all they can do is depend 
>> on Microsoft getting their strategy right.
>> 
>> "Sounds risky."
> 

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