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http://www.insanely-great.com/news.php?id=4310
>From the woodwork they come...
By ron carlson, Insanely Great Mac
January 28th 2005
The iPod's success couldn't be attributable to anything normal, like ease of use
"Wired is carrying the story of one Markus Giesler, assistant professor,
marketing, York University (Toronto). This former commercial jingle writer has
won acclaim for his analysis of several modern phenomena, including Napster and
online file sharing.
According to Wired, Giesler,..."
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