Jon,

On Feb 9, 2010, at 12:57 PM, Jon Buys wrote:

> Have any of you started selling software without first incorporating your 
> business? I'm almost finished with my app (HA! I love that one!), and my 
> current plan is to begin selling licenses right away as a sole 
> proprietorship, and then convert to an LLC later down the road. 
> 
> Is this a feasible plan? I'm planning on launching around the time of WWDC 
> this summer. 

The advantage to the LLC is, as the name implies, limited liability. The 
question to ask yourself, then, is to what extent your software opens you to 
liability suits in determining whether the benefit of selling licenses now, or 
without dealing with that paperwork, outweighs the risk :)

-Evan

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