At 1:34 PM +0000 2/12/10, jszpilewski wrote:
>what do you think about the macworld expo indie list ( 
>http://macworldexpo.com/indielist ) and about the execution of the 
>idea behind it?

Idea: A
Execution: C-

I've gotten 6 sales from it - it's basically doing nothing.  It 
looked like trouble early on when they asked for (1) icons at 150x100 
pixels or some such oddball size (2) they asked for jpeg instead of 
png without specifying a background color or sample page design for 
us to coordinate with.  And to my knowledge there's been no 
significant promotion of it. I think it was a good idea that didn't 
get any resources because it really doesn't relate to the physical 
conference, and isn't going to make money for anyone but us (IDG 
makes money off the conference, so the macworldexpo.com web site is 
there to serve attendees and build buzz to get more live bodies to 
the show floor).

That said, it IS something we're getting for free, so we don't really 
have any room to complain.  It's just sad to have missed a good 
opportunity.

  - Jon

-- 
________________________________________________________________________
         Jon Gotow                     [email protected]
    St. Clair Software              http://www.stclairsoft.com/
     Fax (540)552-5898            http://twitter.com/stclairsoft

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