I'm nearing completion on my first Mac app (YAY!) and have ideas for my next two products. The problem that I'm encountering is that each app is wildly different from the others. The first one is a niche product in the productivity space. The second is an iPhone+iPad app in the study aids market, and the third will be a larger endeavor for a medical type market.
My concern is about how to handle the sales and marketing portions. I feel like if I list all my apps on one page, the shop will look like it's run by a schizophrenic! The obvious alternative is to create separate web sites for the apps and market them separately, but that seems like a lot of overhead. Anyone tackled this problem before? Is there some middle ground that I'm not considering? Thanks! /jp
