On Fri, 23 Apr 2010 21:41:42 -0000, Jamie Phelps wrote: > I'm nearing completion on my first Mac app (YAY!) and have ideas for > my next two products. The problem that I'm encountering is that each > app is wildly different from the others. The first one is a niche > product in the productivity space. The second is an iPhone+iPad app > in the study aids market, and the third will be a larger endeavor for > a medical type market. > > My concern is about how to handle the sales and marketing portions. I > feel like if I list all my apps on one page, the shop will look like > it's run by a schizophrenic! The obvious alternative is to create > separate web sites for the apps and market them separately, but that > seems like a lot of overhead. Anyone tackled this problem before? Is > there some middle ground that I'm not considering?
A company that has done what I consider to be a fantastic job of the separate websites for each app is Sofa. Check out: <http://www.madebysofa.com> <http://www.checkoutapp.com> <http://www.versionsapp.com> Certainly a model of successful deployment that one could aim to achieve. W.
