Le 2010-05-11 à 07:39, Houdah - ML Pierre Bernard a écrit : > > I have been contacted by mseo.com with an offer to do multilingual SEO for my > web site. The concept sounds interesting, but I never heard of it before:
In my opinion, SEO is mostly smoke and mirrors - if that (or any other) company claims they can get your site ranked in a certain place, they are almost always using unethical or dubious methods to achieve it (link farms, obscurification, cloaking, etc.). It's in Google's (and all search engines) interest to prevent blackhat search engine spamming, as it artificially alters results. There are some whitehat methods to increase the probability your site will rank higher in search results, but for the most part these things are common sense: have good content, use clean code, make sure your site uses good URLs, don't hide important text in images, etc. >From what I can see, the mseo.com services are a cross between typical SEO >"techniques" (keyword stuffing, metadata), search engine "submission" (which >is, frankly, BS), and basic translation services. My advice is if you're >really interested in pursuing a certain target audience, you should bring in a >translator who can help you translate your site *and application* into that >language, and then have some kind of marketing campaign (google adwords, >perhaps) to drive people who speak that language to your site. I guess my question to you is, what audience do you want to reach? Neil -- hushBOOM User experience design for the web, mobile, and desktop http://www.hushboom.com/
