HI Guys,
Just to add my 2p to the matter. Individual Domain names work for SEO, I(in my 
non macsb life) have and have seen it used to greatly improve Google search 
engine rankings. The trick (along with the usual SEO stuff) is to get your most 
popular search term as a domain. So for instance myappformac.com is good. As 
far as I can tell this is as google assigns a weight to the domain name, one 
that you can easily profit from. 

A good idea is to build a micro site around your app on the app specific 
domain. This should be a few(~4) sales and info pages, preferably branded to 
look like your main site, in fact I simply reuse any HTML templates that you 
have. This helps to maintain the corporate identity across applications. It 
should also link back to your main site. 

There is an article on 47Hats regarding this same issue, 
http://www.47hats.com/2009/07/optimizing-search-engine-rankings-with-microsites/.
 

Thanks,

-John  


On 4 Aug 2010, at 14:42, Rick C. wrote:

> Hello everyone,
> 
> I have a question regarding choosing a domain name. At this time I have only 
> one app on a domain/site named after my company. I tried before to name the 
> site after my app but it was difficult since the name was already taken. I 
> will soon be adding another app to the same site named after my company as 
> once again the domain with the same name as my new app is already taken. My 
> question is do you think having multiple apps on a company named website is 
> good enough? Or should I also have additional sites named after my apps that 
> maybe redirect to my company site to increase awareness? And if so how about 
> the naming part? Should I use something like "myapp.net" since the .com is 
> already taken? Or try to make a .com work for example "myappformac.com" or 
> similar? Thank you for the input.
> 
> rc
> 
> 



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