Orbitcast
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From: Orbitcast
To: [email protected]
Sent: Monday, July 06, 2009 12:09 PM
Subject: The Orbitcast Daily Update
The Orbitcast Daily Update
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Sirius XM iPhone App beats 1 million downloads
Posted: 06 Jul 2009 09:57 AM PDT
Just 2 weeks after its debut, the Sirius XM iPhone App has surpassed more
than 1 million downloads. But what continues to amaze me is that the App has
remained as the #1 top free music App - having reached that status only 12
hours after its launch.
All this, despite not featuring Howard Stern.
"Reaching more than 1 million downloads so quickly is a strong testament
to our world-class programming and Sirius XM's instant brand recognition," said
Sirius XM Radio Inc. President and Chief Content Officer Scott Greenstein. "Our
goal is to give people access to the best audio entertainment wherever they go
with what we think is the best music and audio entertainment application
available on the App Store."
You know what would be a masterful move? To wait until the momentum
begins to wane, and then issue an App update which would include additional
features and the "contractual rights" issues with Stern would get magically
fixed.
...or maybe to execute the above "updates" in phases, to maintain that
momentum over an extended period of time.
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