Wooky,
well the market has clearly voted with its wallet with respect to the
IPOD irrespective of your concerns about its functionally.
Nokia has a lot to learn about leveraging brand identity from one
technology to the next. Apple has figured out how to do this very well,
having made some mistakes itself in its 30 year history. Nokia is still
working on this kind of leveraging with respect to the N770. Nokia will
have achieved market success with a product like the N770 when the
people who purchase it are those who could care less about Linux,
Opensource, or anything of the sort, as long as the product has the
right price/performance, where performance in this sense includes the
features that the market deems necessary/important. As much as I like
the potential represented by the N770, (and I do hope it will
eventually become a market success) I do not think that Nokia is there
yet, with that "I could care less how it works" segment of the market,
which, after all, is where most of the consumers are when it comes to
technology.
Wooky wrote:
Sorry, I forgot to change the subject line.
2006/1/27, Wooky <[EMAIL PROTECTED]>:
The
iPod nano is like the 5th ipod generation. It does tons of things
*less* than its hardware is actually capable of doing - see how
versatile one becomes when it has Linux installed in it. Besides, it
has fewer features than many competitors - even though I can say it
does the few things it does *right*, it can't record audio properly, it
has no radio capabilities, and so on. Should some no-name (or even
recognised brands like Samsung) release an mp3 player exactly like the
nano (I must admit Apple design is gorgeous) feature-wise, it would
probably go unnoticed. The sucess of the nano has much more to do with
good design and brand recognition than anything else. So, with all due
respect, and I am not saying the 770 haven't got to improve a lot, I
think your comparison with an iPod is moot.
Elad,
thanks for pointing out the article.
Having read the article, I have to say that, aside the poor choice of
article headline on the part of the author, I do not agree with your
overall assessment of the article. I thought the author's overall
assessment was actually reasonable.
Based on what I have read on this list, in terms of problems, turns of
the OS image, etc. I have to conclude that Nokia has a long way to go
in
learning how to launch a consumer product like this (new technology +
new target market). Just think if the Apple IPOD Nano came out with as
many problems as the 770? Apple years ago learned the the process of
launching consumer products like this the hard way with their failure
with the Newton PDA (new technology+new market). Nokia is learning with
the 770, which is clearly not the same as a mobile phone product.
I am encouraged by what I read on this list that the technical problems
are being worked out and perhaps the next release of the 770 hw will
address performance concerns as well. I think also that 770 pricing is
an issue in the U.S. at least where the market is awash with technology
substitutes. The price for the 770 really needs to be at ~~$200 to grab
the attention of consumers who could care less about which OS it is
running. Again, using Apple's IPOD Nano as an example, that rough price
point of $200 hit the market "nail" on the head. At that price point it
is not unusual to find households with several IPODS.
Best Regards,
John Holmblad
Televerage International
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(H) 703 620 0672
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Jeferson Lopes Zacco
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Jeferson Lopes Zacco
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