On Thu, 30 Oct 2003 08:41:17 -0800 
Chuq Von Rospach <[EMAIL PROTECTED]> wrote:
> On Oct 30, 2003, at 7:48 AM, Brad Knowles wrote:

> One big reason: increasing spam blocking (stupid or otherwise) of
> non-individually addressed email. The old list server setup of:

> to: subscribers of list <[EMAIL PROTECTED]> 
> bcc: [EMAIL PROTECTED]

> is increasingly risky as far as delivery is concerned. 

I've seen a couple mail BCPs and internal spam-handling plans at large
ISPs and corporates which explicitly include the line item:

  Discard all mail with more than one address in the envelope.

Scary, stupid, true: They want the pain to stop.  I find it hard to
blame them.

> I also don't think it allows for the kind of personalization that's
> needed for your general audiences (help URLs, unsub URls, etc).

Aye, such VERPish attributes is becoming a necessity.

-- 
J C Lawrence                
---------(*)                Satan, oscillate my metallic sonatas. 
[EMAIL PROTECTED]               He lived as a devil, eh?                  
http://www.kanga.nu/~claw/  Evil is a name of a foeman, as I live.

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