On Thu, 09 Jun 2016 14:30:29 +0200 Dave Warren <da...@hireahit.com> wrote:
> On 2016-06-09 12:23, David Hofstee wrote: > > Same here, auto-unsubscribe presumed. The https is a nice addition > > that I will pass along. I hope that all implementations can handle > > https. Did people verify? > > > > I treat it nearly as strict as a feedbackloop. All streams (of my > > customer X) to the recipient will cease permanently. I cannot > > expect Gmail (or others) to differentiate between specific > > permissions that my customer uses and filter accordingly. > > As a user, I like the idea of a HTTPS page that shows all lists to > which I was subscribed, clearly indicates that I have been removed > from all, but also has a one-more-click to resubscribe to specific > lists if I desire. > > A bit more complex, and I think the user expectation is that you'll > be completely unsubscribed from all marketing drivel with one click, > but in cases where there are clearly differentiated lists, it's nice > to expose that to the user and give them a chance to reconsider. > The view here is a little bit different, I don't really care what happens in the body of the mails my customers send out, as long as they don't violate our content policy or the law. So Links to preference pages and all this stuff is fine there. The document is more suited for functionality where the function should be integrated into the MUA, like Googles "Easy Unsubscribe", in these cases I would expect, that the platform provider doesn't want to show external content and still needs a way to find out if the unsubscribe worked. #1 You could simply state as a platform provider that you expect that those links are "one-click" and give a penalty to senders who don't comply... #2 You could use this pattern and be sure that the links are "one-click" The second approach, in my opinion, is the easier way to implement this feature, if you already settled on the idea to give your users a unsubscribe button in your MUA. Kind regards, / Tobias Herkula -- optivo GmbH Head of Deliverability & Abuse Management Wallstraße 16 10179 Berlin Germany Tel: +49(0)30-768078-129 Fax: +49(0)30-768078-499 Email: mailto:t.herk...@optivo.com Website: http://www.optivo.com Linkedin: http://www.linkedin.com/in/tobiasherkula Commercial register: HRB 88738 District Court Berlin-Charlottenburg Executive board: Dr. Rainer Brosch, Thomas Diezmann Vat reg. no.: DE813696618 optivo A company of Deutsche Post DHL Group _______________________________________________ mailop mailing list mailop@mailop.org https://chilli.nosignal.org/cgi-bin/mailman/listinfo/mailop
