On 13 Dec 2016, at 4:26, Marco Franceschetti via mailop wrote:
Hi
I am writing from ContactLab's Deliverability Team. One of our client
has introduced multivariate testing on subject lines in the last 3
months.
Gmail's inbox is since then more and more difficult to reach.
Hi Marco,
Excessive punctuation, ALL CAPS and too many emojis are getting your
customer in trouble. Probably _1_ emoji is fine.
As others have said, these subjects scream spam.
Best regards
-lem
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