> > > In my experience with the banking industry, they think of their email as > something that their customers always want to read for sure. Unless you've > handled the "double opt-in" yourself, I would be skeptical about that. Look > for typoed email addresses as those are a telltale sign of hand-entered > registrations. > > Given your description, I think that these subscribers aren't really that > interested in the bank's messages. > > Never an easy speech to give to your customer.
It's just become a whole lot easier though - wave GDPR at them. Anne Anne P. Mitchell, Attorney at Law Author: Section 6 of the CAN-SPAM Act of 2003 (the Federal anti-spam law) Legislative Consultant CEO/President, Institute for Social Internet Public Policy Legal Counsel: The CyberGreen Institute Legal Counsel: The Earth Law Center Member, California Bar Association Member, Cal. Bar Cyberspace Law Committee Member, Colorado Cyber Committee Member, Board of Directors, Asilomar Microcomputer Workshop Ret. Professor of Law, Lincoln Law School of San Jose Ret. Chair, Asilomar Microcomputer Workshop _______________________________________________ mailop mailing list firstname.lastname@example.org https://chilli.nosignal.org/cgi-bin/mailman/listinfo/mailop