Hello,

I'm looking for feedback on the Certified Senders Alliance (CSA).


My current reasoning : at job, we provide a SaaS solution for cash collection & credit management.

This implies to send emails to end customers in order to exchange about incoming invoices. We sent emails to servers all around the globe, actually mostly in Europe.

Email volume is not so big as today (~350k per month) but is still increasing.


I'm looking to maintain high quality reputation / deliverability and equally to ensure we provide state-of-the-art technical service.

Best-practices (SPF, DKIM, DMARC, user consent, Unsubscribe, email quality, RBL, Google / Microsoft tools registration, ...) are already implemented, but I'm still searching to go further.


I was recently told about the CSA / Certified Senders Alliance which is a paid service which is warranting that members apply a set of legal and technical criteria (best practices in fact) and could help to improve email deliverability on some "too big to fail" (looking for example to O365). This could be an additional asset for email companies which don't take only technical statement for ensuring email deliverability.


I'm looking for any feedback on the Certified Senders Alliance and any experience regarding deliverability change when becoming a member.

I have looked on the archive of the list, some exchanges occurred years ago, but I didn't find (recent) feedback on this.


Bests regards,

Anael MOBILIA


--
IT Team My DSO Manager

22 chemin du Vieux Chêne, Bât. D, 38240 Meylan FRANCE
www.mydsomanager.com

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