Greetings, marketing community-- A second draft of the IBM Cloudant
explainer video is posted for review:
http://review.centerlinedigital.com/player/watch/53a32f36347c2/Client
Please don't share it publicly, as we have no plans to use it externally
until we receive approval from the ASF and IBM.

I believe this addresses the bulk of the feedback I received the other week
(and most importantly, the regulations around the ASF's marks). Please let
me know what you think of this most recent version.

Thank you! --Mike
--
Mike Broberg | IBM Cloudant | 200 State Street, Boston, MA 02109 |
[email protected] | (617) 299-1409 Google Voice
--



From:   David Nalley <[email protected]>
To:     Apache Brand Management <[email protected]>, Sally Khudairi
            <[email protected]>
Cc:     Mike Broberg/Cambridge/IBM@IBMUS,
            "[email protected]" <[email protected]>,
            Shane Curcuru <[email protected]>
Date:   01/07/2015 11:25 PM
Subject:        Re: Cloudant video approval?



Mike:

Thanks for respecting the Foundation's marks.
It's a nice video.
This looks completely nominative, and we have a couple of FAQs that
deal with this kind of usage. [1], [2],
Specifically, you are using 'Apache CouchDB' form of the name and
adding the TM symbol.
Around 2:21 in the video you have a Copyright and Trademark
attribution section, as you noted in your email, please add a
trademark notice for Apache CouchDB
in the form:
'Apache, CouchdDB, and Apache CouchDB are trademarks or registered
trademarks of the Apache Software Foundation.'
If you end up using the logo, please use:
'Apache, CouchDB, Apache CouchDB, and the CouchDB logo are trademarks
or registered trademarks of the Apache Software Foundation.'

Thanks,

--David

[1] http://www.apache.org/foundation/marks/faq/#insidebook
[2] http://www.apache.org/foundation/marks/faq/#integrateswith

On Wed, Jan 7, 2015 at 8:51 PM, Sally Khudairi <[email protected]> wrote:
> Beautiful, Mike! Thanks for bringing me into the discussion.
>
> Clearance on any trademark-related items will need to come from ASF Brand
> Management <[email protected]>. I'm copying the team here as well as
> Brand Management VP Shane Curcuru for their review & follow-up should
there
> be any issues. Thanks in advance, folks, for your helping Mike here.
>
> Warmest regards,
> Sally
>
>
> = = = = =
> vox +1 617 921 8656
> skype sallykhudairi
>
> ________________________________
> From: Mike Broberg <[email protected]>
> To: [email protected]
> Cc: Sally Khudairi <[email protected]>
> Sent: Wednesday, 7 January 2015, 17:33
> Subject: Cloudant video approval?
>
> Greetings, marketing community-- Cloudant is looking to produce an
> explanation video of our service, and we'd like mention Apache CouchDB
and
> use the CouchDB logo, please.
>
> Here's a first draft of the video for review: http://cdurl.net/?u=R2T6W7
> (The video is short, but if you want to skip right to the CouchDB part
> that's approximately 1:30 into the recording.)
>
> It is not posted publicly anywhere yet. We'd like your approval before
> finishing it. I went ahead an copied Sally too. (Hi, Sally!)
>
> I'll also note that we need to add some legal bits to the end of the
video.
> Traditionally, we've used a statement like this one: "Apache", "Apache
> CouchDB", and "CouchDB" are registered trademarks or trademarks of the
> Apache Software Foundation in the United States and/or other countries.
>
> Please let me know what you think, and thanks very much! --Mike
> --
> Mike Broberg | IBM Cloudant | 200 State Street, Boston, MA 02109 |
> [email protected] | (617) 299-1409 Google Voice
> --
>
>

Reply via email to