I agree with Jan's concerns. As mentioned before[1], I have a few additional concerns regarding video material. Video is not the only way to do these interviews & get valuable information, and I think it would be good in terms of keeping the efforts low (especially since many people are doing volunteer work here). When developing a strategy + approach for this, it would be good imo to elaborate which different ways we can take to achieve what the general purpose of this is.
[1] http://couchdb.markmail.org/search/?q=Re%3A%20CouchDB%20users%20interview#query:Re%3A%20CouchDB%20users%20interview%20list%3Aorg.apache.couchdb.marketing%20order%3Adate-backward+page:2+mid:qe3ifepwksf223pd+state:results > On 28 Mar 2015, at 17:15, Jan Lehnardt <[email protected]> wrote: > > Ok, then just my cautioning: producing video is orders of magnitude more > involved than producing text. Since we are just getting started, unless we > have someone who’s happy to do pro video work for us, I’d suggest that we > focus on text and use video as a prop for transcripts and such. > > Note that the Apple videos you linked were done by a professional video > production crew with plenty of resources. I don’t see us taking a camera into > CERN and the BBC for mood shots and interviews. > > Again, if we *do* have people that are willing to do this, I’m all for it. To > get started, it might be easier and more bang for the buck to start with text. > > Best > Jan > -- > > >> On 28 Mar 2015, at 18:07, Johs Ensby <[email protected]> wrote: >> >> Jan, >> my suggestion if we got an opportunity with CERN or BBC is to set the target >> at >> article that could be adopted to various purposes and with video being >> supporting clips and possibly a standalone. >> What many dont realise is that the biggest part of this job is story and >> coordination of approval. >> Heading for text first eases the approval process for a video release. >> >> Noah, >> I thought of some case videos that Apple did some years back a the way to go >> https://www.youtube.com/watch?v=42e-HFbt6Z4 >> <https://www.youtube.com/watch?v=42e-HFbt6Z4> >> This is a typical B2B story that uses interviews with several people that >> are part of the decision making process. >> - head of production >> - technology controller >> - editor >> this is an exemplary piece when it comes to supporting tech selection. >> Marketing is all about supporting decision making and in B2B, especially >> selecting tech platforms it needs to be this kind of story. >> >> j >> >>> On 28 Mar 2015, at 17:55, Jan Lehnardt <[email protected]> wrote: >>> >>> >>>> On 28 Mar 2015, at 17:46, Johs Ensby <[email protected]> wrote: >>>> >>>> Agree that there is not a one-size-fits-all approach >>>> My “open” approach is >>>> - story idea first >>>> - interviewee agrees with it and OKs it with whoever needed to go public >>>> (comms dept) >>>> - interview on video >>> >>> Are you planning to release the video, or is that just the basis for a >>> written version? >>> >>> Best >>> Jan >>> -- >>> >>> >>>> - article writeup and approval >>>> - video edit and apprtoval >>>> - adaptation for various formats/channels >>>> j >>>> >>>>> On 28 Mar 2015, at 17:38, Noah Slater <[email protected]> wrote: >>>>> >>>>> Are we interested in doing interview over, say, white papers, or case >>>>> studies? I'd like to suggest that we approach each company with a list of >>>>> options and see what works, instead of a one-size-fits-all approach. >>>>> >>>>> On Sat, 28 Mar 2015 at 15:38 Andy Wenk <[email protected]> wrote: >>>>> >>>>>> Dear Sally, >>>>>> >>>>>> Alex, a fellow PMC member and others at the marketing list of the CouchDB >>>>>> project had the great idea to start a interview series with big players >>>>>> in >>>>>> the tech industry who are using CouchDB. We are now looking for people at >>>>>> these companies we can contact. The list is as follows: >>>>>> >>>>>> Apple >>>>>> BBC >>>>>> CERN >>>>>> NodeJS/NPM >>>>>> Drupal >>>>>> Soundcloud >>>>>> Erlang Solutions >>>>>> Apache Cordova >>>>>> Microsoft >>>>>> >>>>>> Please find more details below how these companies / projects use >>>>>> CouchDB. >>>>>> >>>>>> Can you help us with some contacts? Or do you have any advice how to find >>>>>> out, who are the people we should contact at these companies? >>>>>> >>>>>> Thank you so much for any help ;-) >>>>>> >>>>>> Warm regards >>>>>> >>>>>> Andy >>>>>> >>>>>> ---------- Forwarded message ---------- >>>>>> From: Alexander Shorin <[email protected]> >>>>>> Date: 27 March 2015 at 12:44 >>>>>> Subject: Re: CouchDB users interview >>>>>> To: "[email protected]" <[email protected]>, >>>>>> Andreas >>>>>> Wenk <[email protected]> >>>>>> >>>>>> >>>>>> On Fri, Mar 27, 2015 at 1:52 PM, Andy Wenk <[email protected]> wrote: >>>>>>> Can someone send a list of companies we would like to contact? >>>>>> >>>>>> From my point of view: >>>>>> >>>>>> - Apple: they have CouchDB included in XCode server >>>>>> - BBC: >>>>>> http://www.erlang-factory.com/conference/London2009/speakers/endafarrell >>>>>> - CERN: http://readwrite.com/2010/08/26/lhc-couchdb >>>>>> >>>>>> - NodeJS/NPM: they had a couple of posts about their experience with >>>>>> CouchDB and troubles they had, but it would be good to ask them some >>>>>> more questions about >>>>>> - Drupal community: they don't technically uses CouchDB, but the >>>>>> replication protocol >>>>>> - Soundcloud: iirc they uses CouchDB as well or also just replication >>>>>> protocol >>>>>> - Erlang Solutions: https://elearning.erlang-solutions.com/couchdb/ >>>>>> - Apache Cordova: their plugins registry >>>>>> http://http://plugins.cordova.io is driven by CouchDB >>>>>> - Microsoft: Yaron Goland seems very active on replication@ ML and may >>>>>> know something >>>>>> >>>>>> - Cloudant/IBM, PouchDB and Hoodie/Neighborhoodie: I think, there is >>>>>> no need to explain why (: >>>>>> >>>>>> These are big fishes, but any success with them could attract the >>>>>> others. Most urls on CouchDB in the Wild page are not giving much >>>>>> hope, but you can walk among them and pick few links which you likes. >>>>>> >>>>>> In additional, may be some call on Twitter / ML / Socialmedia may be >>>>>> helpful. >>>>>> >>>>>> -- >>>>>> ,,,^..^,,, >>>>>> >>>>>> >>>>>> >>>>>> -- >>>>>> Andy Wenk >>>>>> Hamburg - Germany >>>>>> RockIt! >>>>>> >>>>>> http://www.couchdb-buch.de >>>>>> http://www.pg-praxisbuch.de >>>>>> >>>>>> GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588 >>>>>> >>>>>> https://people.apache.org/keys/committer/andywenk.asc >>>>>> >>>> >>> >>> -- >>> Professional Support for Apache CouchDB: >>> http://www.neighbourhood.ie/couchdb-support/ >>> >> > > -- > Professional Support for Apache CouchDB: > http://www.neighbourhood.ie/couchdb-support/ >
