Hi,
We're now past the 5 pm deadline (CET), so the core messaging for the
landing page will be pretty much what's written here:
https://wiki.documentfoundation.org/Marketing/40Messaging
That is:
* Collaborate with others (Integration with CMS and online
documents storage (CMIS))
* Hassle-free documents exchange (better OOXML filters)
* VISIO and Publisher documents? We have these covered!
* Faster, more powerful (startup speed & documents size
improvements)
* New and powerful UI layouts: Theme your office suite the way you
like, design new exciting extensions!
* Right to Left Languages are first-class citizens now
* Are you a keynote master? We have something for your Android
smartphone...
Best,
Charles.
Le dimanche 27 janvier 2013 à 15:28 +0100, Charles-H. Schulz a écrit :
> Folks,
>
> One thing: we are focusing on the features at this stage, not the slogan.
>
> Thanks,
>
> Charles.
>
>
> Immanuel Giulea <[email protected]> a écrit :
>
> >I was going to use *Libre* but hesitated so to not repeat the same word
> >twice in the slogan.
> >Free was used in the sense of free speech, not free beer.
> >
> >
> >------------------------------------------------------------------------
> >M. / Mr. Immanuel Giulea, BComm
> >Brossard, QC
> >514-577-2669
> >
> >
> >On Sun, Jan 27, 2013 at 8:50 AM, Daniel A. Rodriguez <
> >[email protected]> wrote:
> >
> >> > > ---------- Forwarded message ----------
> >> > > From: "Dave Johnson" <[email protected]>
> >> > > Date: Jan 26, 2013 7:58 PM
> >> > > Subject: Re: [libreoffice-marketing] Messaging for the 4.0
> >> > > To: "Charles-H. Schulz" <[email protected]>
> >> > >
> >> > > I have stated a slogan some time ago... "Libreoffice. Tools for
> >real
> >> > > life"..
> >> > > On Jan 26, 2013 11:18 AM, "Charles-H. Schulz" <
> >> > > [email protected]> wrote:
> >> > >
> >> > > > Hello,
> >> > > >
> >> > > > As discussed during our various calls we have three layers of
> >> messaging
> >> > > > (aside nice graphical elements):
> >> > > > * the PR itself, announcing the release
> >> > > > * the features page, directly based on the release notes on
> >the wiki
> >> > > > * between 5 to 10 meta-features to be used as main elements
> >for
> >> anyone
> >> > > > checking out what the 4.0 is about. Basically these "meta -
> >> features"
> >> > > > are pretty much the coolest features we have picked out of
> >the
> >> > > > release, and turn them not into specific and well described
> >> features,
> >> > > > but rather solutions or ideas. We (a small group of active
> >> marketing
> >> > > > team members) opened a wiki page, gathered what we thought
> >were the
> >> > > > top features (and before you ask, this IS subjective) and
> >turn them
> >> > > > into specific phrases, ideas, soundbites for the release.
> >> > > >
> >> > > > You can see the result there:
> >> > > > https://wiki.documentfoundation.org/Marketing/40Messaging
> >> > > > (aka Top Features) and we would like your input. Don't write
> >ten more
> >> > > > features or ten different features, just tell us if you feel
> >there's
> >> > > > something missing, or something sounds bad, or that we must
> >have a
> >> hole
> >> > > > in our heads for not having picked this or that feature.
> >> > > >
> >> > > > Once this is done, we're shipping this as "prime content" to
> >the
> >> > > > website team, and it will go to the 4.0 landing page. The
> >deadline is
> >> > > > Monday 5 pm CET.
> >>
> >> 2013/1/27 Immanuel Giulea <[email protected]>
> >> >
> >> > +1 to "Libreoffice. Tools for real life"..
> >> >
> >> > But I would change it to "Libreoffice. *Free *tools for real
> >life"..
> >>
> >> As the term free can have ambiguous meanings what about using 'Libre'
> >> instead
> >> "LibreOffice. *Libre* tools for real life"
> >>
> >> "The only significant difference is use of the word "libre" instead
> >of
> >> "free" to distinguish the latter from the other meaning of "free" in
> >> English: gratis or free of charge." http://freedomdefined.org/Libre
> >>
> >
> >--
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>
> --
> Envoyé de mon téléphone avec Kaiten Mail. Excusez la brièveté.
--
Charles-H. Schulz
Co-Founder & Director, The Document Foundation,
Zimmerstr. 69, 10117 Berlin, Germany
Rechtsfähige Stiftung des bürgerlichen Rechts
Legal details: http://www.documentfoundation.org/imprint
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