"My cat walked over my keyboard and accidentally upgraded my Fedora to 25. And it works well!"
On Wed, Nov 2, 2016 at 12:38 AM, Justin W. Flory <[email protected]> wrote: > On 10/24/2016 08:54 PM, Matthew Miller wrote: > >> On Mon, Oct 24, 2016 at 11:07:36PM +0200, Till Maas wrote: >> >>> I just updated my system and it took about 26 minutes. I think it'd be >>>> fun to play with the 1980s pizza chain delivery promise, and have some >>>> banners and maybe stickers with related slogans and graphics. (Of >>>> course, >>>> Fedora is _always_ free; that should be worked in somehow.) >>>> What do you all think? >>>> >>> I like the idea. To incorporate that Fedora is free, we could use an >>> "and" instead of "or" as Fedora is better than pizza, it is delivered in >>> under 30 minutes AND it's free. >>> >> >> Nice! Something like "Delivered in under 30 minutes¹ -- and it's always >> free²" >> >> 1 usually depending on network traffic hardware configuration etc etc >> fineprint >> >> 2 no fine print here! >> >> > Hi everyone, I'm jumping onto this discussion rather late. Echoing off of > Matthew's original pain point, I can also verify seeing the exact same > complaint, at least as far as Twitter and /r/Linux (Reddit) goes. It's a > constant back-and-forth sort of complaint, and I do think the key issue is > *lack of awareness* over how Fedora has changed in recent releases to make > upgrading as painless as possible. So it's important to keep in mind that > the *problem* we are trying to solve is an awareness problem (particularly > for people who have been around for a while, since my understanding is that > many moons ago, it was much more painful). > > I'm trying to think of ways we can more effectively deliver this message. > As an American, I love the original phrase, but I am concerned that it > won't translate well across various regions just because of network speeds > and other things we can't control. While it's all speculation, I feel like > it would be a more difficult promise to deliver on than we anticipate > because we're assuming everyone has a steady network connection and also > current hardware. I tried doing an upgrade to F25 Beta on an older netbook > of mine, and it did not share the same speedy results that I had on my > prime laptop. > > However, the point still stands: Fedora is not painful to upgrade. How do > we deliver this message? How can we convey this to the greater audience of > Linux users and community? > > The idea of a short video or graphic for sipping coffee and upgrading, and > having it be done in the span of the video / graphic is fair. I think the > idea behind this is conveying a few simple things: > > * Upgrading Fedora is quick > * Upgrading Fedora is not a laborious, multi-step process > * Upgrading does not require your full attention > > I am very particular to the idea of having a graphic or video since these > are very effective ways of delivering a message, but I think in our case > it's a matter of missing video talent to do this (as far as I am aware). > So, what are tools we have available to us? > > * Fedora websites (i.e. branding) > * Fedora Magazine > * Social media accounts > * Announcement mailing list > * Community groups on social platforms (i.e. things we *don't* manage) > > I think the most effective thing we could do NOW to deliver this message > is come up with some sort of catchphrase, motto, slogan, etc. and update > our official presences with this phrase. Small steps to this would be to > update social media account biography boxes and websites with the phrase. > Bigger steps would be corresponding content on the Fedora Magazine that is > then shared out on the social media or in these community groups. Of > course, in the final release announcement, this could be the key line at > the top of the announcement (both on the mailing list and in the Magazine). > > Anything else, I think we would be hard-pressed to do before F25 (even in > the event there is a delay for the Nov. 15 release date). To get some gears > turning, here's some of my own ideas for a "release slogan" for F25: > > 1. Fedora 25: Download. Update. Done. (or "Download. Install. Done."??) > 2. Fedora 25: A quick upgrade or your money back! > 3. Fedora 25: Upgrading never felt so easy > 4. Fedora 25: Boot loops aren't anything you have to worry about.[1] > 5. Fedora 25: More features. More freedom. Less time. > > Whether you like these or not, they're intended to help start discussion > about things we do like. Please offer your feedback or thoughts here, and > if we reach an agreement, we can make an attempt to drive this before F25 > (if we hit snags, we can delay a targeted campaign such as this to F26). > > > [1] This is a snarky comment with regards to the Windows 10 boot loop... > could be interpreted many ways, but needs more consideration. > http://www.extremetech.com/computing/237117-windows-10-updat > e-traps-some-systems-in-a-boot-loop-microsoft-promises-fix > > -- > Cheers, > Justin W. Flory > [email protected] > > > _______________________________________________ > Fedora Marketing mailing list -- [email protected] > To unsubscribe send an email to [email protected] > > -- Adam Šamalík --------------------------- Software Engineer Red Hat
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