This one definitely deserves some mention regarding Qt marketing. Of
special note is the source, an investment site "Motley Fool" :

http://beta.fool.com/seasonedgeek/2012/01/30/nokia-app-developers-choice/1475/
"Nokia - The App Developer’s Choice"
....................................

The other thing it appears the investing world missed was Nokia’s purchase
of Trolltech in 2008.

http://www.businessweek.com/globalbiz/content/jan2008/gb20080128_783831.htm

Let me tell you as both a developer with over twenty years in IT and a
technical author with two books written on the Qt cross platform
application development framework, Qt really is the Holy Grail. The first
books I ever wrote in IT were on ZAF (Zinc Application Framework) during
the days of DOS and C++. At the time, Zinc was the best of a bad situation
and the only framework to support DOS, Windows, OS/2, and MAC from the same
set of source.

Many other products have come to the cross-platform table professing to
bring with them a Utopian feast only to leave developers hungry and
heart-broken. Java, in particular, spouting its “Write Once Run Anywhere”
slogan, ended up giving us a “Write Once, run if they have the exact same
JVM on the exact same operating system with the exact same memory and the
exact same security, otherwise, you’re on your own.”

Then we had Microsoft foist .Net on the world. Write once and run on any
machine that happened to be running that exact version of Windows with the
same level of .Net framework updates applied, otherwise, best of luck to
ya. In truth, much of the geek world browbeat Microsoft about the fact
their “Web technology” was NOT cross-platform, which led to the growth of
Mono. But Mono has the same pitfall as .Net -- t requires a LOT of stuff
already be loaded on the target platform before it will run.

I have no idea what those marvelous gentlemen imbibed at Trolltech to come
up with “Signals and Slots,” but that design strategy has officially
delivered Utopia. Thanks to its OpenSource versions for KDE development and
regular application prototyping, this framework has expanded to meet all
needs and is now being made available to all modern development languages.
App developers can now write one set of source code and compile for every
handheld device out there. These same developers can also develop desktop
and enterprise-level applications with the exact same tool set.

You can do any amount of personal education and OpenSource development you
want with Qt, but, when your company decides a product should be sold, you
have to buy the licenses and support. This is a far cry from the days of
DOS when Microsoft charged you $500 for a compiler and someone else charged
you another $400 for a database library and somebody else charged you
another $450 for a screen library, all before you had written your first
line of code.

The other portion of this Utopia is the fact your App is natively compiled
and statically linked. You get the snap and speed of a pure executable
(which cannot be matched by an interpreter no matter what Java developers
claim), and the security of knowing it contained everything it needed.
Absolute zero support issues from Apps needing conflicting and incompatible
versions of virtual machines and/or shared libraries.

Qt doesn’t care what OS or device. App developers no longer care what OS or
device. Contract postings for Qt consultants with handheld experience
routinely offer around $140/hour as billing rates. The days of
one-trick-pony tool sets are over and Nokia owns the Holy Grail. Once the
Microsoft money and contract run out, I wouldn’t be surprised to see Nokia
build a tablet or smart phone and let you choose what OS it should have on
it at time of purchase. Most of the App vendors will be right there behind
them.

Times like this happen at most twice in a life time. Sit back and really
appreciate the moment. This is a company that had a really long view. Quite
possibly the last publicly traded company left that has bothered to look
beyond the end of next quarter. All of the stories were public in the geek
world, but how many of you actually sorted it out?.

.....................................

-- Niels
http://nielsmayer.com
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