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President Trump in a dark suit and red tie.
Trump’s Big New Vulnerability in 2026: Blue-Collar White Voters
Among blue-collar white voters, President Trump’s approval rating on the cost 
of living stood at just 36 percent in a New York Times survey.Credit...Haiyun 
Jiang/The New York Times
A review of polling data shows an extraordinary swing among white working-class 
voters on the president’s handling of the economy.

Listen · 12:44 min
Shane Goldmacher
By Shane Goldmacher
Shane Goldmacher is a national political correspondent.

June 13, 2026
The last time President Trump faced a midterm election, in 2018, congressional 
Republicans were dragged down by his unpopularity and lost more than three 
dozen House seats.

But even in defeat, the bottom never truly fell out for the Republicans that 
year — the party actually gained ground in the Senate — as working-class white 
voters largely kept their faith in Mr. Trump’s economic know-how.

Today, that once-deep reservoir of good will has largely evaporated.

Blue-collar white voters are, for the first time, seriously doubting Mr. 
Trump’s handling of the economy. A review of polling by The New York Times 
shows an extraordinary swing on that issue among white voters without college 
degrees between his first midterm election and now.

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Then, working-class white voters approved of his management of the economy by 
margins of 30 percentage points or even more. Now, recent polls show them 
disapproving by anywhere from 14 to more than 30 points.

Approval of the way Donald Trump has handled the economy among white voters 
without a college degree, share of survey respondents.

In the 2018 midterms, the white working class largely kept faith.

Today, that once-deep reservoir of good will has largely evaporated.

Trump’s

first term

Trump’s

second term

70

%

60

50

Overall

Handling

of the

economy

40

Midterm

elections

Midterm

elections

30

’17

’18

’19

’25

’26

’27

Source: CNN surveys conducted in March 2017, Nov. 2018, March 2025 and April 30 
to May 4, 2026. Karl Russell/The New York Times

Mr. Trump’s approval on the economy has dropped across practically every group. 
But his cratering support among a loyal demographic that has served as the 
foundation of his political coalition for a decade has the potential to be 
among the most consequential developments of 2026, according to interviews with 
strategists in both parties who are involved in the midterms.

Polls now regularly show that a majority of white voters who did not graduate 
from college no longer approve of Mr. Trump’s handling of the economy. Examples 
of his low ratings include polls from Fox News (33 percent approval), CBS News 
(39 percent), NPR/PBS/Marist (40 percent), CNN (43 percent) and The New York 
Times/Siena College (47 percent).

In other words, he has lost the faith of his most loyal supporters on the 
year’s most pressing issue.

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Mr. Trump’s advisers are actively pressing to shore up support, trying to sell 
policies in last year’s tax cut package. The Treasury Department this month 
released a new report detailing how workers benefited from the tax bill. And 
then this past week, Mr. Trump’s $350 million super PAC, MAGA Inc., put out its 
very first statement since the 2024 election. The topic was telling: how tax 
cuts specifically helped the working and middle class.

ImageTraffic moves past a gas station in San Francisco advertising prices above 
$7 per gallon.
In his second term, President Trump’s support among working-class white voters 
has declined, in part because of persistently high prices. Here, traffic moves 
past a gas station in San Francisco in April advertising prices above $7 per 
gallon.Credit...Jeff Chiu/Associated Press
“It’s working-class voters who are not happy with the Republican Party, and 
they may not come out and vote,” John McLaughlin, a Republican pollster who has 
worked for Mr. Trump for years, warned in an interview. He said he had seen 
backsliding of Mr. Trump’s gains in 2024 among working-class Black and Hispanic 
voters, too.

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At this point, one of the only groups still supporting him on the economy in 
polls are Republicans.

Democrats are moving to capitalize, drawing up plans to compete in new places 
that not long ago had seemed too demographically daunting — more white and 
rural electorates in states such as Iowa that have trended Republican for years.

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The Democratic brand, however, remains deeply tarnished among working-class 
white voters. Polls show many of them have not yet moved all the way toward 
saying they will vote for Democrats this fall.

Alex Pfeiffer, a MAGA Inc. spokesman, said Democrats would be forced to defend 
their record on immigration and opposition to the president’s tax bill. 
“Democrats will have to explain why they voted to take more money from tipped 
and overtime workers, as well as seniors on Social Security,” he said.

Yet even a more muted turnout from blue-collar white voters, who voted more 
than two to one for Mr. Trump in 2024, could imperil his party’s chances in 
November.

“It’s critical,” Mr. McLaughlin, the Trump pollster, said of mobilizing the 
white working class. “If they don’t, we lose the House and the Senate.”

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‘A watershed moment’
Mr. Trump stormed back to power in 2024 promising to stop illegal immigration, 
tame inflation and rev up the economy. He won 66 percent of white, blue-collar 
votes, according to exit polling — the exact share he received in his first 
election in 2016.

Yet in the months since his second inauguration, Mr. Trump’s pursuit of 
tariffs; persistently high prices for gas and groceries; his focus on foreign 
affairs, particularly the war in Iran; and ongoing inflation appear to have 
sapped that support, even as border crossings have plunged.

“The biggest problem is they have been driven — and continue to be driven — by 
the cost-of-living pressure,” said Robert Blizzard, a Republican pollster. 
“Prices, stagnant wages and anxiety over when the next shoe is to drop.”

Image
Mr. Trump stands at a lectern outdoors, with large American flags hanging 
behind him.
Mr. Trump announced new tariffs at the White House in April.Credit...Haiyun 
Jiang for The New York Times
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Molly Murphy, a Democratic pollster who worked on former Vice President Kamala 
Harris’s 2024 campaign, said the change had been striking.

“After he started the war in Iran, people in focus groups who had voted for him 
and were working class were at a loss for words to try to explain or justify 
this action — and feel directly impacted by it because of gas prices,” she 
said. “In the decade of Trump being in our lives, it feels like a watershed 
moment of them reckoning with him not being the person they thought he was.”

Tim Spencer, a retired tool and die maker who lives in Pella, Iowa, previously 
voted for Mr. Trump, but higher gas prices are making him feel squeezed. That 
along with the president’s increasingly erratic behavior have left him no 
longer supporting Mr. Trump.

The cost of filling his Chevy pickup truck has risen to around $140 from $90, 
he said. In past summers, Mr. Spencer, 72, and his wife pulled a camper to 
campsites throughout the Midwest. “With the price of gas now, it’s an Iowa 
camper,” he said.

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Many voters have given Mr. Trump the benefit of the doubt for years, 
particularly on economic issues. In his first term, they trusted the image he 
had cultivated as a decisive business executive hosting “The Apprentice.” They 
fondly remembered the country’s economy under his watch when he ran again in 
2024.

Back in 2018, his party’s losses among Trump voters instead were concentrated 
in other demographic groups, especially more upscale suburban women.

On the eve of the 2018 midterms, Mr. Trump’s approval rating on the economy 
still stood at 66 percent among white voters without college degrees, according 
to a CNN poll. That was one reason that, while Republicans lost the House that 
year, the party still knocked off four Democratic incumbents in the Senate.

This term, Mr. Trump’s approval on the economy — an issue that strategists in 
both parties agree is the most pressing of the 2026 elections — has plunged 
even deeper than his approval overall.

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Mr. Trump’s disapproval on the economy among those same voters was at 57 
percent in CNN’s most recent poll.

Presidential Approval Rating
See all polls ›
MaySept.2026May40%50%60%
June 14
38%
ApproveApprove

58%
DisapproveDisapprove

The New York Times
Surveys that dive more deeply into questions around inflation or the cost of 
living are even bleaker for the president.

Among blue-collar white voters, Mr. Trump’s approval rating on the cost of 
living stood at just 36 percent in the Times survey. Fox News found that just 
25 percent approved of his handling of inflation.

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“There were certain things that he had made promises on the campaign trail that 
just didn’t come to fruition,” said Carl Wallnau, 35, who lives outside Fort 
Worth. He considers himself more libertarian and voted for Mr. Trump in 2024 
based on those promises. “He was talking about, you know, lowering gas prices. 
Gas prices are up.”

Mr. Wallnau has more jobs in the gig economy — as a stagehand, in a comics 
store and setting up events — but described himself as “struggling to really 
thrive.” He now plans to vote for a third party in 2026.

“I’m reminded of Bill Clinton,” Mr. Wallnau said. “It’s the economy, stupid.”

‘I don’t think about Americans’ financial situation’
Democrats said they were seeing some early signs of success.

Eva Kemp, a strategist with American Bridge, a Democratic group with a super 
PAC and research arm, has spent recent years laboring to find disillusioned 
Trump supporters to feature in Democratic ads.

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“It has gotten easier,” she said.

The process involves sitting through focus groups and listening to people air 
their grievances. “It almost feels more visceral in their disappointment and 
their willingness to go against President Trump,” she said, adding that women, 
in particular, have run out of patience. In one recent focus group of 
working-class white voters in Iowa, nearly all the women gave Mr. Trump a D or 
an F. The white men graded him higher.

Image
Seen from overhead, a shopper pulls a yellow caddy along a display of produce 
on a sidewalk.
President Trump’s dismissive talk about Americans’ struggles with inflation is 
not helping his party’s standing among midterm voters.Credit...Spencer 
Platt/Getty Images
Some Republican strategists, granted anonymity to discuss their party’s 
vulnerabilities, said they were seeing the same gender phenomenon among white 
working-class voters.

Democrats don’t need to carry white working-class voters to reclaim power in 
November. Simply losing them by less could deliver major wins this fall.

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In the most recent NPR/PBS News/Marist Poll, 44 percent of white voters who 
didn’t graduate from college said they were more likely to vote for a 
Democratic congressional candidate this year — up from a meager 30 percent on 
the eve of the 2018 midterms.

Mr. Trump is not helping matters with his dismissive talk about the economic 
concerns of so many Americans. “I love the inflation,” he said in the Oval 
Office this past week. Previously, he waved off rising gas prices as “peanuts” 
and said when speaking about the timing of winding down the war in Iran, “I 
don’t think about Americans’ financial situation.”

The latter quote is already featured in Democratic ads, such as one targeting 
Representative Rob Bresnahan in Pennsylvania that uses the line three times 
from three camera angles in the opening 12 seconds, interspersed only with the 
words “gas,” “groceries” and “utilities.”

Remaking the map for 2026
In 2018, the Democrats’ path to the House majority ran heavily through 
well-educated and wealthier enclaves of the country. The party picked up four 
seats in Orange County, Calif., as well as seats outside Chicago, Minneapolis, 
New York, Atlanta and Washington, D.C.

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“You could basically sort a list of districts by college education, and the 
higher up you were on the list, the more likely you were going to vote for a 
Democrat,” said Mike Smith, who heads the top super PAC for House Democrats.

But 2026 allows Democrats to compete in areas the party has left fallow for 
years.

Image
A view of the U.S. Capitol at dusk.
Democrats are drawing up plans to compete in places that not long ago had 
seemed too demographically daunting — more white and rural states such as Iowa 
that have trended Republican for years.Credit...Michael A. McCoy for The New 
York Times
“The Senate map is made up of white working-class voters,” said Ms. Murphy, the 
Democratic pollster. “You just aren’t going to win in Iowa, Texas, Ohio and 
Maine without making inroads with white working-class voters.”

Mr. Trump’s transformation of the Republican Party to be more blue collar means 
those voters have been inspired to vote for him, said Mr. McLaughlin, the Trump 
pollster. The problem, he noted, is that the president is no longer on the 
ballot.

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“He took the country club Republican Party and gave it to the caddies,” Mr. 
McLaughlin said.

Ultimately, the party’s chances will live and die with Mr. Trump’s ability to 
reconnect with his disillusioned white working-class base, said Neil Newhouse, 
a veteran Republican pollster.

“The one guy who can energize them is the reason why they’re not energized 
right now,” he said. “Which is Trump.”

Ann Hinga Klein contributed reporting from Pella, Iowa.
Shane Goldmacher is a Times national political correspondent.

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