Try the Powerhouse Museum in Sydney. Best (from train) Simon
----- Original Message ----- From: Adam Carrier [mailto:acarr...@marinersmuseum.org] Sent: Thursday, September 08, 2011 04:29 PM To: Museum Computer Network Listserv <mcn-l at mcn.edu> Subject: [MCN-L] Examples of successful spending on web initiatives Hello all: I've been trying to find some museum case studies or specific examples where deliberate spending on web design and/or social media has resulted in expanded audiences (e.g., larger number of followers/friends/contributors; more hits and comments from abroad; more research/loan/reproduction requests; etc.). I'm trying to draw some informed conclusions about how intelligent spending on web initiatives can contribute to reaching more people and retaining their interest. I'm familiar with and looking forward to Culture24's final report on evaluating online success. This was discussed at Museums and the Web 2011: http://conference.archimuse.com/mw2011/papers/how_to_evaluate_online_success_a_new_piece_of_ Does anyone have a specific example or read something where a cultural institution expanded their audience using a web initiative? Thanks for any insight you can provide, *Adam Carrier* *Digital Media Technician* The Mariners? Museum 100 Museum Drive Newport News, Virginia 23606 Phone (757) 952-0431 Fax (757) 591-7319 acarrier at MarinersMuseum.org www.MarinersMuseum.org *America?s National Maritime Museum*
