On Mon, Aug 07, 2000 at 09:26:06PM -0400, las wrote:
> Bull!  If I ever get the time I'll describe the commercial that I would have made.  I
> don't know if it would have increased business, but people would have never forgot 
>the
> commercial.

I don't remember much about the commercials, other than they tried to
push them a few years back. 

If they'd have made one to get my attention it would have been something
like this:  

1988 --show some kid messing around trying to dub songs off the radio or
off another tape, playing them back with lots of hiss, rewinding all the
time, maybe a tape or two breaking or getting melted.  Sitting on a
schoolbus with a walkman, hearing the end of the radio station name cut
off in that annoying way where you could never quite edit it perfectly.

1998 -- show same person, older, more techie and cool, dubbing some song
from CD to minidisc.  Hooking it up to home receiver or driving around
in a nice car with the song pumping and sounding good.  Maybe flash to
a few of shots of the lcd with "Track 03 -- erase?" or "Random Play"
showing, as the person's editing.  (I can see that it would be hard to
show the cool features like divide, join, rearrange tracks).  Of course,
a shot of how small a md is, putting it in your pocket, etc.  Or, show
that person maybe in college, recording a lecture with it, then leaving
class, popping in some top40 tunes and walking to the next class.

That sure would have sold me.  Granted, I can see that they wouldn't
want to encourage piracy or copyright violations, but in all honesty,
it's good at copying and dubbing.  I don't think I ever even got the
message that it was recordable, I just remember seeing pre-recorded
ones back at bestbuy in the early 90s and thinking it was like a cd
only smaller--big whoop.  If it would have been marketed as the cool
audiocassete replacement of today, I would have been sold.

Laters,
Brian
-- 
The 21st century begins on January 1, 2001.
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