Hi,

Untuk pertamakalinya setelah bertahun-tahun Arvel bercerita
banyak mengenai Alt-N, suka dukanya saat menjaga agar perusahaan
tumbuh dan berkembang.

Begin forwarded message:

Date: Thu, 5 Jun 2003 01:17:00 -0500
From: "Arvel Hathcock" <[EMAIL PROTECTED]>
To: "md-beta List Member"  <[EMAIL PROTECTED]>
Subject: [md-beta] History Lesson???


> 1.  Did you ever think that Mdaemon would ever take off as well
> as it has?

Not really.  But, we got into the game very early.  I thought
that if the program was really good and if we listened and
implemented the suggestions of our customers we could do well. 
Doing as well as we have though is just due to God's favor.  We
were held back actually for a long while by our association with
Deerfield.  In the beginning things were fine but at some point
the Deerfield management team shifted away from being a company
that worked to promote us and our products to a company that used
us and our products to promote themselves.  When that happened an
instant conflict of interests was created which eventually led to
me canceling their contract and revoking their rights to our
product line.  I believe it is also why most/all the original
authors and partners that created Deerfield.com have either
broken ties already or are now in the process of distancing
themselves in some way.  Contrary to the mind-set of the
management at Deerfield, it was the authors and their products
that created the opportunity for a Deerfield.com and not the
other way around.  We built their business for them.  Anyway,
that chapter, thankfully, is history now.
I figure dealing with them toward the end cost me about 2 years
of good development work and innovation.  I'm making up for it
now though :)

We are already a recognized leader in the SMB marketplace.  I am
in contact with some of our competitors at high levels and they
respect us and acknowledge our place as the leader.  We are aware
of the market share some of our competition has/had and we are
ahead of them in this market.  This isn't to say that someone
can't catch up with us though.  We have to keep working hard to
stay where we are.  By the end of this year we will begin to
go after the large ISP and Enterprise markets with an MDaemon
that will be undisputed as the performance leader.  This will
take allot of hard work but we've got nothing better to do.  ha
ha.

As for our company, it has never been healthier or more
productive.  Each quarter that goes by validates our decisions
concerning Deerfield, product planning, staffing, organizational
planning, etc..  Our revenues and cash-flow have never been
better.  I'm humbled by and greatful for all this.

> 2.  What is the early history?  How did you decide to write it,
> etc?

Well, in the beginning I worked for a computer data file
processing company called Mailing List Systems (MLS) in Arlington
TX (http://www.mlsc.com).
Several of the staff here came from there or has ties to that
company also including the other three owners of Alt-N, Jerry
Donald (who you all probably already know), Bob Daniels, and Ed
Lalone.  The last two have been in the computer game since before
computers I think.  Anyway, we needed an email system back in the
early days for MLS and so I researched it.  Back then you could
get the freeware (I think) SMTP server that later became SLMail
from Seattle Labs (I can't remember the original name for it) or
you could get IMail.  I looked at both and they were too
primitive. 
There was no way they could fulfill our needs.  So I looked at
the big boys - Microsoft and Novell.  They had products that
would work (basically) but cost a fortune!  So, I figured, I know
how to read, and I am supposed to be a programmer right (that was
one of my jobs at MLS also).  So, I got the RFC's out and started
working on it.  Eventually it became very interesting to me and
was all that I really wanted to work on.  So, to make a long
story shorter, the partners of MLS and I formed a new company to
exploit the potential of this new software.  I retain a
controling interest and am still sitting in the center seat some
6 years later.

For several months I ran the company alone and could only take
checks (no credit cards).  I remember getting mailboxes filled
with checks for $89.00 every day from all over the world.  I
still have copies of all of those order forms.  I decided it
would be nice to be able to take credit cards too and would
probably increase my sales!  ha ha..  So, I hired a company
called TransSecure.  Now, this was an interesting period.  Back
then I was also my own web master and HTML coder.  So, I
integrated a credit card ordering page from TransSecure into my
web site so people could use credit cards.  This worked pretty
well and for several months I would call the lady each Monday
to see how things were going and they would send me a big check
at the end of each month - minus a very small processing fee.  It
was really good.
THEN myself and several other people using TransSecure discovered
that they had mysteriously vanished and stopped answering the
phones etc.. 
well, I heard later that they got in trouble for using our money
to play the stock market during the time between when the orders
were placed and the checks were cut.  Eventually they lost big
and couldn't pay anybody.  So, I guess they took off.  I still
have a very long overdue bill that I'll collect on in the
afterlife. 

In the very beginning I had a friend named Chad Wilson who helped
me some and was around at the very beginning of everything.  He
was a decent guy and was the original programmer for NDaemon.  We
were good friends back then but we couldn't see eye-to-eye on
money issues which sometimes happens with people so we basically
stopped being friends and have only spoken once or twice in the
last 6 years.  That's all I have to say about that.

I recognized pretty early on that I would need some help because
doing everything by myself was fun but tiring.  So I hired a guy
in the beginning named Joe Sauder.  Now, this was a really
interesting person. 
This guy was a decent coder but he was allot like George Castanza
(sp?) from Sienfeld in his approach to life.  He would come to
work - maybe - maybe not.
For long periods I wouldn't know what was going on - did he quit?
 What's up?
Finally, after I didn't see him for several weeks I figured, oh
well, he must have quit.  About a year or so ago he called me up
on the phone.  I thought he was going to ask me what time he
should come to work. 
He basically called to say sorry for not calling.

Also during this period I hired my lifelong friend Mike Mason who
is still working here now.  He and I were:

(a) garbage men at a bowling alley together
(b) carpet cleaners/installers/wet carpet/fire pack-out/clean the
dead body
odor out of the old mans car workers together
(c) parts guys at Pep Boys together
(the list could go on)

Anyway, this was a big benefit because I was doing all the
documentation and help files myself up until this point.  He now
takes care of all of that.
He really does a good job considering that we have 6 programmers
now, multiple products, and you know how we love to put out new
stuff and change things.  He basically takes care of all that
alone.  I am careful to put more descriptive text into the
relnotes.txt file for him these days to save him time.  These
days I don't get to talk to him enough.

For a brief time, I think before Mike started, I had a
"secretary".  Ok, this was the daughter of a dear friend who
shall remain nameless.
Anyway, this girl was really really weird and was always getting
into trouble and so, as a favor, I gave her a job.  Now, looking
back this is really funny, but at the time I was afraid for my
life sometimes.  She was really scary and had some scary friends
that would come up to the office and hang around with her.  I
thought for sure I was going to get beat up if I fired her so I
had to keep her around.  Eventually, she found other interests
and decided that the software business was not her dream job. 
Alt-N dodged a bullet there for sure.

Anyhow, all these adventures took place at a $300.00/month 2-room
"office" which was formerly a dance hall.  So, it was one really
long rectangle shape.  There was one very small room just inside
the front door.
>From there a door led into the other room which was just a big
rectangular open shape.  The building was in a sort of run-down
part of town but I loved it and still miss it sometimes.  At the
far end we had a TV/VCR and two sofas.
Mike and I had two desks next to each other and we decided to
keep Joe Sauder's desk also "just in case".  When it rained the
police would close off our street because it flooded - and I mean
flooded.  Police would gaurd the road in case anyone tried to get
in or out.  On the immediate other side of the wall was a
business that either used or worked on big trucks and forklifts. 
We could hear the engines going throughout the day and sometimes
I would have to leave the office because the fumes came through
the wall and could kill you.  Ha ha.  I did most of the
breakthrough work here.  This is where we invented DomainPOP and
web-based access to email (WebPOP).  We also perfected the basic
architecture for Mdaemon that it still has today.  This
was the Pantego office in Pantego TX.  I just have the best
memories of working there.  Most of the time I was alone and
either had the stereo blasting Metallica as loud as it would go
or else had the VCR playing my Alien Autopsy or UFO/crop-circle
tapes (yes, they are real!).

One day a good customer friend of mine whose name I can't
remember because I think he lost his job and we fell out of
contact - anyway, he told me that he just had to get his Mdaemon
working with his proxy server called Wingate.
All he needed was for MDaemon to have configurable ports for
SMTP/POP (there was no IMAP back then).  So, I did that work for
him.  He was so happy and suggested that I contact the Wingate
people because they were about to sign up with a company to help
them with tech support and order processing.  So I did and
eventually I had a phone call with Mike Deerfield.  He was
forming his company at the time and so we worked out a deal and I
signed them up to do my technical support and order processing on
a quarter-by-quarter basis because I didn't know how that would
turn out.  At this time Deerfield had two clients, Adrien
(Wingate) and me.  They had two employees - Mike Deerfield and
Mark Richards.  There might have been one or two other employees
but I don't know how they were getting paid (ha ha). 
Adrien and I signed up within a month or so of each other.  Like
I said, things were good in the beginning and I don't consider it
a mistake to have hired them to help Alt-N in the early stages. 
They benefited from a steady revenue stream due to our products
and we benefited from not having to worry about handling phone
calls or processing orders.

Things developed quickly for Alt-N during this early period.  We
began to gain recognition around the world.  Resellers and
distributors lined up to sell our products.  We paid Deerfield to
manage all this. One of the best things about this period was
visiting Deerfield headquarters in Michigan to spend time with
the tech support staff and distributors.  This is where I
first met most of them and now allot of them are working together
with me directly (without Deerfield in the middle thank God).  I
didn't really care much for meetings with the management at
Deerfield.  These meetings were simply a formality most of the
time and very little of a constructive nature came from them that
I recall.  It was usually just a pressure session to get me to
drop the Alt-N name from my products and put "Deerfield"
everywhere - that sort of thing.  I was just like "uh huh, yeah,
that's a good idea" ha ha ha.

Anyway, it was during this time that a very important Alt-N event
took place, an event that every business needs in order to move
to the next level.  Jerry Donald, one of the owners of Alt-N who
was still working at MLS at the time decided to try a career
change.  He asked me to meet him for lunch one day.  Now, close
to the Pantego office there is this excellent Texas bar-b-que
place called Cokers so we met there.  He told me that he would be
willing to work full time for Alt-N starting in a few weeks if I
wanted him.  He really wanted to come work full time with Mike
and I.  I asked him, "You aren't going to make this into a real
work environment are you - I mean with regular hours and 401k's
and all that crap?". 
He said no.
He lied.  ha ha....  Anyway, Jerry takes the credit for turning
the company into a real business.  Basically, he does everything
except the programming.
We make a very good team.

Now, I'm not really sure how long we were in the Pantego office,
I think about 1 year or so.  After that I really wanted to move
to a nice building.
We were making plenty of profits and I wanted to spend some of
it.  So, we leased a space in an office building on the 6th floor
of the WBAP building in Arlington TX.  This was a nice space
because it had lots of windows and looked out onto Six Flags over
Texas (a theme park).  This move kick-started a boom in
advancements with our software.  During the next two years or so
we created some of our best work.  We made RelayFax and
WorldClient and even better versions of MDaemon.  We also hired
several employees during this time.  Bryce Edwards (who now heads
up all the things Deerfield used to do for us) started as a
programmer and network engineer during this period.
Mouk Silhareth who is the programmer extraordinaire for MDAV,
parts of MDaemon, the Content Filter, and loads of other stuff
(although I still catch him making elementary mistakes sometimes
ha ha ha), and also Jon Merkel who does all the things too
complex for the rest of us like the multi-threading in
WorldClient, all the complicated new parts in MDaemon
like IMAP, SSL, and that sort of thing.  It was me, Jerry, Mike,
Jon, Mouk, Bryce, and my brother David - which is a story in
itself right there - working in a space that was ok when we first
got it but was way too full with all these people.  I'll never
forget seeing Mouk, Jon, and Bryce packed into a workspace so
tight that it was like being in your bathroom shower or
something.  Literally, they could probably feel each others
breath.  They were crunched in so close together that the whole
scene bordered on the pornographic.  There was only room between
the desks for one person to get out at a time.  Ha ha!  If I
needed to visit one of them and they were all three in there I
couldn't fit!

Anyway, it was during this time that two important traditions got
started.
The first one is going out to the movies together during working
hours.
Everyone who knows me pretty much knows I'm a big Star Wars fan. 
So, my ex-friend Chad Wilson called me one day and I was shocked
because I hadn't spoken to him in years.  Anyway,

- AM I BORING YOU? - GET ON THE TELEPHONE! <inside joke there>

Anyway, Chad said that George Lucas was doing a charity premiere
at such-and-such theater a few days before the public opening of
Episode 1.
So, I called around and got a lady on the phone.  Alt-N ended up
sponsoring the charity premiere along with a few other companies
and this was big fun.
We got to go to a reception after the show and they even had the
Alt-N logo on the movie screen and mentioned my name from the
screen (an announcer guy did that).  This is when my kids finally
believed that I was the "boss of my work" and an important guy
(which really I'm not).  Anyway, I'll never forget it because
they looked at me and were amazed at the thought that all
the things Dad said about his work and so on might actually be
true!  My daughter didn't believe that I knew people from all
over the world until one day when I brought George Bronten from
Upstream in Sweden (http://www.upstream.se) home with me from the
office.  I tell her about you guys and that this list talks to
people everyday who are everywhere in the world.  She used to
find it a little hard to believe and, you know, I can't say that
I blame her for being skeptical.  It's really amazing when you
think about how, in just a few short years, it has become so easy
to communicate virtually instantaneously with anyone, anywhere in
the world.

The second tradition was going to Las Vegas.  When we go, we go
big.  We take every employee which was ok in the beginning, but
now we have allot more than in the past so this tradition might
need some adjustments in the future.  But, last December we all
went and had a big party at the VooDoo lounge.

Anyway, Bryce, Mouk, and Jon begged me to let them out of the
bathroom so we started looking for a new space.  So, I was
driving to work one day and drove right past an empty
free-standing building about 3 blocks from our WBAP office.  It
ended up being perfect for us and we've been here ever
since.  When we ramped up for resuming the duties previously
outsourced to Deerfield we ended up filling this building with
people.  After things settled down, half the crew moved into a
really beautiful space in a brand new building really close by. 
So, now things are as they once were.  We have the development
staff at theAlt-N HQ building where we've been for several years.
 The technical support, web site, and customer service staff
are in the shiny new digs down the street.  Today I think we have
20-25 people including several remote employees like Dave in
Canada (you all know him from this list) and Robin from Michigan.
 This works out well for us except they aren't always here when
we go to the movies.  Our newest is Steve Bardenhagen who is our
first developer working remotely (also, like Robin, an
X-Deerfield employee working from Michigan).  So far,
I'd say this is working out well also.

That's about it except for mentioning the most important part of
the company and that is you guys.  Without your feedback and
support our products would be nothing.  I'm no great person
really.  I didn't think up half the things that are in that
software - you all did that - so, if you want to go to the
movies (or Las Vegas), I'll meet you there.

-- 
Arvel Hathcock
CEO, Alt-N Technologies, Ltd.
Helping the World Communicate!
http://www.altn.com
http://www.mdaemon.com
http://www.relayfax.com

-----------------------------------------------------------------
MDaemon 6.8 is coming soon! SSL security for SMTP/POP/IMAP users,
Heuristic & Bayesian AntiSpam, WAP/WML/XHTML mobile support.
http://www.altn.com/press/press_release.asp?ReleaseID=64
-----------------------------------------------------------------


-- 
syafril
-------
Syafril Hermansyah<syafril-at-dutaint.co.id>

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