Siemens to Lower Costs Via 4% Staff Reduction

By MIKE ESTERL
Wall Street Journal

June 28, 2008; Page B6

http://online.wsj.com/article/SB121459534338511523.html?mod=hps_us_whats_news


Siemens AG plans to slash 17,200 jobs world-wide -- or about 4% of the 
German engineering company's work force -- in a broad cost-cutting drive 
amid tougher global economic conditions, according to a person familiar 
with the matter.

The downsizing, aimed primarily at white-collar employees, coincides with 
Chief Executive Peter Löscher's first anniversary at the helm of the 
conglomerate, which makes products ranging from trains to light bulbs. Mr. 
Löscher has promised to cut selling and administrative costs by €1.2 
billion ($1.89 billion), or roughly a tenth, by 2010 to boost profit 
margins that lag rivals such as General Electric Co. The plans represent a 
departure for Siemens, which in the past has focused on shedding 
blue-collar jobs. Mr. Löscher is taking steps to thin out management ranks 
after collapsing the company's myriad businesses into three divisions and 
combining 70 regional administrations into 20. Munich-based Siemens is 
active in 190 countries.

Germany will be particularly hard hit by the restructuring, with 6,400 jobs 
earmarked for elimination, according to a person briefed on the plans. The 
remainder of the cuts will be divided between the rest of Europe and other 
parts of the world. Siemens employed 435,000 workers at the end of March, 
including 136,000 in Germany. In a letter to employees Friday, Mr. Löscher 
said a "significant" part of the €1.2 billion in cost savings will come 
from trimming external consulting expenses and information-technology 
costs. He added that "a further substantial contribution" will be derived 
from streamlining administrative functions. "This is all the more important 
right now because the risks for the world economy have substantially 
increased," wrote Mr. Löscher, citing shaky U.S. financial markets and 
rising prices for energy and raw materials. "We must assume that we, too, 
will feel the effect of these risks in the coming months."

Siemens issued a profit warning in March because of project delays, rising 
costs and canceled orders. It said in April that it expected revenue in the 
fiscal year ending Sept. 30, to grow twice as fast as the global economy 
and that operating profit would match that of the previous year, but didn't 
rule out more restructuring costs.

Mr. Löscher hopes to avoid forced layoffs, and affected employees will be 
offered financial incentives, said a person familiar with the matter. The 
plans are to be detailed at a July 7 meeting with worker representatives, 
and negotiations should begin shortly afterward, the person added. Siemens 
said in February it would reduce the work force at one of its 
telecommunications-equipment units by 6,800. The company is in talks with 
potential partners and buyers to divest the unprofitable unit as it narrows 
its business focus to energy, health care and industrial infrastructure. 
The 17,200 planned cuts are in addition to the reductions at the 
telecom-equipment unit.

Revenue at Siemens rose 1% to €18.09 billion in the quarter ended March 31 
from a year earlier. Net income attributable to shareholders dropped to 
€384 million from €1.2 billion.


================================
George Antunes, Political Science Dept
University of Houston; Houston, TX 77204
Voice: 713-743-3923  Fax: 713-743-3927
antunes at uh dot edu

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