SES Americom To Shut Down IPTV Service
IP-Prime, Aimed at Small and Midsize Telcos, to End July 31, 2009

By Todd Spangler
Multichannel News

12/16/2008 11:59:00 AM

http://www.multichannel.com/index.asp?layout=articlePrint&articleID=CA6623200


Satellite operator SES Americom will pull the plug on IP-Prime by July 
31, 2009, disclosing that the IPTV service reaches fewer than 10,000 
telco subscribers in North America.

SES Americom had signed delivery agreements with 70 small telecom 
operators in North America for IP-Prime, of which 37 have launched 
commercially.

The Princeton, N.J.-based company said it was terminating the service 
because of the slow adoption of IPTV by small and medium size telecom 
operators. Rob Bednarek, president and CEO of SES Americom/New Skies, 
said in a statement that “with a subscriber base of less than 10,000 at 
the end of November and after more than two years of service, the 
consumer uptake is insufficient to justify continuing operations.”

The service, which debuted in 2005, provides more than 300 video 
channels and 100 music channels.

Luxembourg-based SES, the parent company of SES Americom, said it does 
not expect the termination of IP-Prime to materially affect its 
financial guidance for 2008 and 2009. The company did not respond to an 
inquiry about whether there will be layoffs associated with the 
service’s shutdown.

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George Antunes, Political Science Dept
University of Houston; Houston, TX 77204 
Voice: 713-743-3923  Fax: 713-743-3927
Mail: antunes at uh dot edu

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