December 31, 2008 The AP Finds Traction on YouTube with 77 Million Views....New York Times has 11 Million
By Andy Plesser Beet.TV http://www.beet.tv/2008/12/the-associated-press-finds-traction-on-youtubes-new-reporter-channel-with-77-million-viewsny-times-h.html In June, YouTube announced a category of content creators called Reporters. The Associated Press, the world's largest news organization, which has made a decision to place many of its news clips on YouTube, has found a growing audience. Since it began in March, it has over 12,000 clips up as of today.The AP is finding considerable traction. It is the second most subscribed to "Reporter" channel on YouTube. AP videos have been viewed 77 million times. The New York Times has over 8,000 clips up on its YouTube reporters channel. It ranks as 15th most subscribed. The Times clips have had 11 million views on YouTube. Not everyone on the Reporter channel is well a, eh, reporter. The most subscribed to reporter is psychetruth, a self-help series hosted by a a very attractive young woman with the name "Asian Girl." A number of notable journalists have been setting up Reporter channels on YouTube including CNN's Rick Sanchez, The New York Times' Nicholas Kristof and Kara Swisher of AllThingsD. This will surely expand. As YouTube gains traction with advertisers, it could be revenue source for news organizations, not just a brand extension experiment. We shall see. -- ================================ George Antunes, Political Science Dept University of Houston; Houston, TX 77204 Voice: 713-743-3923 Fax: 713-743-3927 Mail: antunes at uh dot edu *********************************** * POST TO [email protected] * *********************************** Medianews mailing list [email protected] http://lists.etskywarn.net/mailman/listinfo/medianews
