[Anyone in North America with a C band dish and a FTA receiver can watch 
Al Jazeera in English. It is in the clear on Galaxy 23 at 121 Deg West 
longitude; Transponder 10, 3900 MHz vertical polarity, Symbol Rate = 
27.684, FEC = 3/4.]

January 12, 2009

Few in U.S. See Jazeera’s Coverage of Gaza War
By NOAM COHEN
NY Times

http://www.nytimes.com/2009/01/12/business/media/12jazeera.html?ref=business&pagewanted=print


Last June, Al Jazeera English produced a report from Gaza about a young 
couple who were preparing to marry during the relative calm of the 
cease-fire between Hamas and the Israeli government, a time when they 
could finally shop for furniture and, as the reporter put it, let 
themselves “dream that a happy life together is within reach.”

Now that reporter, Ayman Mohyeldin, a former CNN producer, can be seen 
with a helmet and flak jacket answering questions from an anchor back in 
the studio in Doha, Qatar, describing the Israeli bombing and ground 
campaign in Gaza intended to stop Hamas missiles from being fired into 
Israel.

In a conflict where the Western news media have been largely prevented 
from reporting from Gaza because of restrictions imposed by the Israeli 
military, Al Jazeera has had a distinct advantage. It was already there.

There are six reporters in Gaza, two working for Al Jazeera English and 
four working for the much larger and more popular Arabic version of the 
network, which was created in 1996 with a $150 million grant from the 
emir of Qatar, Sheik Hamad bin Khalifa al-Thani. Al Jazeera describes 
itself on the air as “the only international broadcaster with a presence 
there.”

While getting to the story has not been an insurmountable problem for Al 
Jazeera English’s journalists — they are, in effect, surrounded by it — 
getting their reports to the English-speaking public has been a bit 
trickier. The network is largely unavailable in the United States, 
carried only by cable providers in Burlington, Vt.; Toledo, Ohio; and 
Washington, D.C. (In Burlington, the local government last summer 
rejected public calls for the city-owned cable provider, Burlington 
Telecom, to drop the channel.)

By contrast, Al Jazeera’s English-language service can be seen in over 
100 countries via cable and satellite, according to Molly Conroy, a 
spokeswoman for the network in Washington.

Recognizing that its material from Gaza will have influence in the 
United States only if it is highly accessible online, Al Jazeera has 
aggressively experimented with using the Internet to distribute the 
information it has gathered.

For example, Mohamed Nanabhay, the 29-year-old executive who established 
Al Jazeera’s new-media group, beginning in late 2006, said that Al 
Jazeera planned to announce this week that all its video material of the 
war in Gaza would become available under the most lenient Creative 
Commons license, which basically means it can be used by anyone — rival 
broadcaster, documentary maker or individual blogger, for example — as 
long as Al Jazeera is credited.

Also, it currently streams its broadcasts in a variety of formats and 
has a dedicated channel on YouTube with more than 6,800 videos.

Al Jazeera said that since the war started the number of people watching 
its broadcasts via the Livestream service has increased by over 500 
percent, and the views of videos on its YouTube channel have increased 
by more than 150 percent.

Also, Al Jazeera has created a Twitter feed on the “war on Gaza,” which 
provides frequent short messages that refer the public to new material 
that can be viewed online. During the weekend, there were more than 
4,600 followers, not including the many more who view those short 
messages, called “tweets,” online. The Twitter feeds are also streamed 
onto Al Jazeera’s English Web site.

And unlike purely commercial broadcasters, Al Jazeera does not have to 
accompany its new-media strategies with revised new-media business models.

“Part of our mission, our mandate, is to get our news out,” Mr. Nanabhay 
said. “We don’t have the direct commercial pressures that others have. 
If we can make some money that is great.”

The near-total blackout in the United States is no doubt related to the 
sharp criticism Al Jazeera received from the United States government 
during the initial stages of the war in Iraq for its coverage of the 
American invasion. Officials like Vice President Dick Cheney and the 
defense secretary at the time, Donald Rumsfeld, said the network’s 
reporting was inflammatory, irresponsible and frequently misleading.

And in Israel, where news media commonly quote from material on Al 
Jazeera, the network is frequently criticized for inflaming the Arab 
public by running unfiltered and out-of-context videotape showing blood 
and gore in battle zones.

Al Jazeera officials respond that they are being blamed for accurately 
reporting what is going on in the world from an Arab perspective.

Al Jazeera’s coverage of the Israeli military campaign from Gaza 
includes reports on civilians killed and made homeless by the attacks as 
well as on clashes between Hamas fighters and Israeli troops. In a 
recent segment, Mr. Mohyeldin played exclusive videotape of what 
appeared to be a Hamas sniper’s killing of an Israeli tank commander; 
the reporter repeatedly cautioned that what was being shown could not be 
independently confirmed.

Nonetheless, the dearth of distribution in the United States means that 
the dispatches from Mr. Mohyeldin and others reach America almost 
exclusively via the Internet.

The report on the couple shopping for furniture in Gaza City, for 
example, had been viewed nearly 6,000 times on YouTube, generating more 
than 100 comments in the six months it had been available; the report on 
the videotape of Hamas militants in action has been viewed nearly 
150,000 times in less than three days, with more than 700 comments.

The network has begun its first ad campaign in the United States to 
publicize its Web site, since reaching Americans would seem to be at the 
heart of Al Jazeera’s mission.

“It is something on our minds, we think about the U.S. market,” said Mr. 
Nanabhay, who is now the co-chairman of a “digital leap committee” for 
Al Jazeera English. But he said, “even if the U.S. market were 
completely open, we would still be innovating.”

According to Mr. Nanabhay, and another new-media evangelist within Al 
Jazeera, Riyaad Minty, a 24-year-old South African who is a senior 
analyst at the network, the Gaza crisis is helping to convince their 
superiors of the power of the Internet to tell a sprawling story that 
unfolds over weeks or perhaps months.

Thus far, however, Al Jazeera has largely stayed away from the blogging 
that is common on news sites, though that is being reconsidered, Mr. 
Nanabhay said.

“Especially during these crises, they present a lot of opportunity to 
use these tools, and the value becomes apparent very quickly,” Mr. 
Nanabhay said.

Mr. Minty has been focusing on the introduction of a platform at 
aljazeera.net to allow the public to contribute opinion or “citizen 
journalism,” ideas that he said were still new to the Arab world.

He said the site gets many contributions, particularly video comments 
and other content, from people in the West.

-- 
================================
George Antunes, Political Science Dept
University of Houston; Houston, TX 77204 
Voice: 713-743-3923  Fax: 713-743-3927
Mail: antunes at uh dot edu

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