January 12, 2009, 7:00 pm

A New Market for Battery Start-Ups?
By Claire Cain Miller
NY Times

http://bits.blogs.nytimes.com/2009/01/12/a-new-market-for-lithium-ion-battery-start-ups/?pagemode=print


A slew of start-ups are going into the business of developing batteries 
to power electric cars. Yet some have hit a wall when it came time to 
build prototypes and manufacture the batteries because American car 
companies were not interested in buying them.

That changed Monday, when General Motors announced that it would open a 
factory in Michigan to produce lithium-ion battery packs to power the 
2011 Chevrolet Volt, as Lindsay Brooke reported from the auto show in 
Detroit.

For now, G.M. will buy the battery cells it uses to build the packs from 
LG Chem of South Korea. But G.M.’s announcement is good news for 
American battery cell start-ups, said Jim Greenberger, who heads the 
clean-tech practice at the law firm Reed Smith and who organized an 
alliance of lithium-ion battery makers to help expand the industry in 
the United States.

“It means that there is going to be a demand for lithium-ion battery 
technology in the future,” he said. “The biggest, apparently smartest 
folks in the room really believe that this technology is coming, and 
coming soon. It is a sign there is potentially a huge market.”

Lithium-ion batteries are already used in laptops and cell phones. They 
are still unproven at a scale necessary to power cars, but the 
high-density, long-lasting batteries are the most promising candidate 
for electric vehicles.

Most lithium-ion batteries used today are manufactured in Asia, and many 
start-ups have said one of their goals is to start production in the 
United States. As Jeff Depew, chief executive of the battery start-up 
Imara, has said: “We don’t want to go from being dependent on Middle 
East oil to Asian batteries.”

American car companies will likely not manufacture batteries themselves, 
because that is a lower-margin, more capital intensive business than 
making battery packs, said Mr. Greenberger.

However, American companies must make the cells, he said, because “he 
who makes the batteries will make the cars.” Manufacturing the cells 
themselves “remains problematic, and if we do not get U.S.-made cells, 
we eventually may lose control of the pack business as well, and maybe 
the rest of the automobile industry,” Mr. Greenberger said.

Though G.M. and other car companies are not necessarily known for 
innovation, he said, “the American economy will always find some of its 
greatest strength in start-up companies and entrepreneurs who come up 
with new technologies and manage to get them adopted.”

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George Antunes, Political Science Dept
University of Houston; Houston, TX 77204 
Voice: 713-743-3923  Fax: 713-743-3927
Mail: antunes at uh dot edu

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