Exploring a 'Deep Web' That Google Can't Grasp

By ALEX WRIGHT
The New York Times
February 23, 2009

One day last summer, Google's search engine trundled quietly past a 
milestone. It added the one trillionth address to the list of Web 
pages it knows about. But as impossibly big as that number may seem, 
it represents only a fraction of the entire Web.

Beyond those trillion pages lies an even vaster Web of hidden data: 
financial information, shopping catalogs, flight schedules, medical 
research and all kinds of other material stored in databases that 
remain largely invisible to search engines.

The challenges that the major search engines face in penetrating this 
so-called Deep Web go a long way toward explaining why they still 
can't provide satisfying answers to questions like "What's the best 
fare from New York to London next Thursday?" or "When will the 
Yankees play the Red Sox this year?" The answers are readily 
available - if only the search engines knew how to find them.

Now a new breed of technologies is taking shape that will extend the 
reach of search engines into the Web's hidden corners. When that 
happens, it will do more than just improve the quality of search 
results - it may ultimately reshape the way many companies do 
business online.

Search engines rely on programs known as crawlers (or spiders) that 
gather information by following the trails of hyperlinks that tie the 
Web together. While that approach works well for the pages that make 
up the surface Web, these programs have a harder time penetrating 
databases that are set up to respond to typed queries.

...

http://www.nytimes.com/2009/02/23/technology/internet/23search.html


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