Comcast To Challenge 30% Cap In U.S. Court of Appeals
Court will hear oral arguments in Comcast's challenge of FCC's decision 
April 24

By John Eggerton
Multichannel News

March 12, 2009

http://www.multichannel.com/article/print/189863-Comcast_To_Challenge_30_Cap_In_U_S_Court_of_Appeals.php


Fans and foes of the FCC's 30% cap on cable's national reach should mark 
their calendars for April 24.

That is when the U.S. Court of Appeals for the District of Columbia will 
hear oral arguments in Comcast's challenge of its decision to reinstate the 
cap. Comcast filed the suit back in March of 2008, calling the FCC decision 
arbitrary and capricious, as well as an abuse of its discretion.

At the time, Comcast executive David Cohen told B&C just what Comcast 
thought was wrong with the decision: "The record at the FCC provided 
absolutely no support for a horizontal ownership cap of 30% -- a position 
that has been supported by the courts," Cohen said at the time. "In an era 
of increased and intensifying competition among telephone, satellite and 
cable companies, the case for a 30% cap is even weaker than when the courts 
rejected it six years ago."

He also saw some telco favoritism in the move. "The FCC action in this case 
is perplexing from the same commission that approved the largest 
telecommunications deal in history with the AT&T merger," Cohen said in 
February, "as well as two other Bell company mega-mergers in the past three 
years. As these FCC decisions have strengthened the hands of our Bell 
competitors, it is unthinkable that the government would constrain the 
ability of cable companies like Comcast to compete with these colossal 
companies."

The FCC majority -- in this case, Republican chairman Kevin Martin and the 
two Democratic commissioners -- voted to reinstate that cap, with Martin 
saying that the fact that the FCC did not loosen it was, like the fact that 
it did not lift the newspaper broadcast cross-ownership ban entirely, a 
sign that the agency had listened to the complaints of anti-consolidation 
activists and concluded that no further cable deregulation was in the 
public interest.

That FCC decision came after the same D.C. court instructed it to either 
throw out the cap or better justify its continued existence, which the FCC 
tried to do by saying that the 30% limit was "designed to ensure that no 
single cable operator or group of operators, because of its size, could 
unfairly impede the flow of programming to consumers."

Comcast's challenge was backed by cable operators, who argued that the FCC 
had failed to conduct a crucial market-power analysis before deciding to 
reimpose the cap on the percentage of cable subscribers operators may reach 
nationally.

The National Cable & Telecommunications Association and a handful of state 
cable associations and cable operators--notably Time Warner--filed a friend 
of the court brief backing Comcast.

NCTA earlier on signaled its desire to stand with Comcast, the nation's 
largest cable operator.

The cap had been thrown out in 2001 by the same court, which found wanting 
the FCC's defense of the rule. The commission concluded that allowing two 
companies to own 60% of the market would leave only 40% "available for the 
competition. The court said that the FCC was wrong to assume that two 
companies would collude to deny access to programming.

The FCC-- actually then chairman Kevin Martin and the two Democrats--in 
fall 2007 voted to restore the 30% cap, saying that it wanted to make sure 
no cable operator or group of operators could "impede the flow of 
programming to its consumers" because of its size.
Republican FCC commissioners Robert McDowell and Deborah Taylor Tate 
dissented, with McDowell saying that the cap was unnecessary, unjustified 
and would be thrown out by the court.

Comcast, closest to the cap at about 27% of subscribers, filed suit against 
the decision March 12.

NCTA and company argue that the FCC barely acknowledged the explosion of 
alternative, competing video delivery systems--satellite, the Internet, telocs.

Without that market power determination, they argue, the FCC cannot show 
that the harms it purports are not merely conjecture, much as it 
conjectured the 60% collusion in its earlier justification that was thrown 
out by the court.

NCTA and company argue the cap hinders their ability to grow, to reach a 
larger audience, and to raise capital, all of which are crucial to 
remaining competitive.


=================================================
George Antunes                    Voice (713) 743-3923
Associate Professor               Fax   (713) 743-3927
Political Science                    Internet: antunes at uh dot edu
University of Houston
Houston, TX 77204-3011         

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