Apple Adds Still More DRM to iPod Shuffle
http://www.eff.org/deeplinks/2009/03/apple-adds-still-more-drm-ipod-shuffle

Commentary by Fred von Lohmann
March 13th, 2009

Even as it attacks DRM on music, Apple is continuing to add more DRM
to its own hardware (we recently documented all of Apple's various
hardware DRM restrictions). The latest example is the new iPod
Shuffle. According to the careful reviewers at iLounge, third-party
headphone makers will have to use yet-another Apple "authentication
chip" if they want to interoperate with the new Shuffle.

Normally, of course, independent headphone makers could simply
reverse engineer the interface. The "authentication chip" is there so
that Apple's lawyers can invoke the DMCA to block those efforts. So
this shows us, yet again, what DRM is for -- not stopping piracy, but
rather impeding competition and innovation.

iLounge sums up what this means for consumers:


This is, in short, a nightmare scenario for long-time iPod fans: are
we entering a world in which Apple controls and taxes literally every
piece of the iPod purchase from headphones to chargers, jacking up
their prices, forcing customers to re-purchase things they already
own, while making only marginal improvements in their functionality?
It's a shame, and one that consumers should feel empowered to fight.


Couldn't have said it better myself.

One final thought: why have so many of the reviews of iPods failed to
notice the proliferation of these Apple "authentication chips"? If it
were Microsoft demanding that computer peripherals all include
Microsoft "authentication chips" in order to work with Windows (or
Toyota or Ford doing the same for replacement parts), I'd think
reviewers would be screaming about it.


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